Astro AWANILead Editor, Social Media & Micro Streaming
Mar. 2023Kuala Lumpur, Federal Territory of Kuala Lumpur, MalaysiaAs the Lead Editor for Social Media & Micro Streaming at Astro AWANI, I lead the operation across various platforms, including Facebook, Instagram, YouTube, Twitter, TikTok, LinkedIn, and Telegram. I am responsible for developing and implementing strategies to effectively engage our audiences and increase our online presence. In addition to managing the social media operation, I work to integrate our newsroom operation across both traditional and modern platforms. This involves collaborating with journalists, editors, and other stakeholders to ensure our content is optimized for distribution across various channels. I also manage a team of micro-streaming professionals, both on and off-site, to deliver real-time coverage of events and breaking news. This requires coordination and communication with multiple teams to ensure seamless delivery of content. To stay ahead of the constantly evolving media landscape, I strategize content for multiplatform journalists in a dynamic and fast-paced environment. This includes developing guidelines and best practices to ensure that our content is both informative and engaging across multiple platforms.