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Work Background
VariousGuest Experience & Relationship Specialist
Jun. 2023Delivered refined, high-touch service, consistently ranked as one of the most-requested team members by high-value regulars. Fostered meaningful connections with clientele, expanding a personal network among industry leaders, entrepreneurs, and community influencers. Demonstrated discipline, quick thinking, and emotional intelligence in high-pressure scenarios, contributing to an elevated guest experience.
VariousFreelance Consultant
Sep. 2020 - Apr. 2023Provided independent consulting in recruitment, resume writing, and organizational process improvement for small businesses and individuals. Managed client relationships from initial contact through project completion, ensuring delivery exceeded expectations.
MONAT GlobalIndependent Sales & Marketing Consultant
Jul. 2020 - Apr. 2023Built and scaled a personal brand, acquiring new customers through social media strategy, content creation, and personalized client care. Achieved top-tier performance, earning 3 corporate-sponsored incentive trips through consistent customer acquisition and retention. Oversaw end-to-end customer experience including lead generation, onboarding, support, and data-driven sales optimization.
The Marketing ArmDirector of People | Talent Identification and Talent Development
Jan. 2018 - Apr. 2020Dallas, Los Angeles, New York, Chicago, Irvine, and WiltonInterfaced with Leadership within the Consumer Engagement practice of TMA to align People strategies and the systems, tools and processes required for successful execution of these strategies. Reported to EVP, Integration, and in collaboration with the President of Consumer Engagement, responsible for any task to support business needs related to People and the completion of special projects as needed. This included developing, implementing, and facilitating recommendations for process improvements and executing improvements through the following activities: Identified hiring and staffing needs, across a team of 250 while establishing criteria for each position and lead recruiting efforts. Responsible for developing talent identification strategies by providing insights on industry trends, competitive landscape and best practices. Trained hiring managers at all levels on recruitment/talent tools (greenhouse etc), hiring processes, and best practices. Continued education around latest trends in recruiting, marketing, and advertising to share industry, competitive and category news with team and clients. Establish and communicate compensation ranges and bands in the market with internal stakeholders and leadership to be able to negotiate mutually beneficial relationships with respective and potential employees. Agency Reporting - Owned the reporting process across the entire agency and provided monthly staffing reports to Executive Board and Agency Leadership. Owned EEOC and Candidate Survey and Reporting year over year, made process improvement recommendations around areas of opportunity and improvement. Made continuous improvements and optimizations around reporting, worked with HR to simplify and streamline, created monthly KPI summaries with departmental recommendations and action items. Advised Executive Team and Leadership around People challenges and solutions while making recommendations around ongoing improvements throughout the Employee Lifecycle
The Marketing ArmSenior Recruiting Manager - All Things Digital
Jan. 2017 - Dec. 2017Dallas, Los Angeles, New York and ChicagoGrew Recruiting/Talent Acquisition from two to six people in nine months. Solely customized, tested, deployed, implemented, and managed ongoing optimizations for Greenhouse Applicant Tracking System (ATS); worked cross-collaboratively with HR, Legal, Finance, IT, and other internal stakeholders. Owned the internal company-wide rollout of Greenhouse (ATS); hosted and conducted training curriculum in partnership with our dedicated Senior Technical Account Manager. TMA's subject-matter expert, database administrator for Greenhouse ATS software application; oversee testing and implementation of any ATS integrations. Created, edited, and revised external communication based on audience, for automated external communication throughout the recruiting lifecycle. Oversee and manage third-party sourcing contractors and staffing relationships; managing req load, hours. Interacting with all levels of the organization, reporting directly to COO; Create and support the implementation of process improvements, optimize the use of existing and new processes, tools, and relationships to ensure the delivery of strong business impact and shareholder value. Point of contact for external vendors and team resources (Greenhouse, LinkedIn, My Ally). Created process and workflow for Employee Referral Program launch with new ATS; oversee reporting and program payout approvals. Created 2018 annual budget projections for Recruiting department. Manage and recruit for requisitions nationally for all levels in major (advertising) markets; New York, LA, Chicago, and Dallas. Communicate clear performance expectations to members of recruiting/talent acquisition team; Created, documented, and implemented Recruiter Onboarding Plan (new Recruiting Manager hired 10 employees in first 90 days). Part of a team that hired 100 people in Q3 2017 alone; half of 2016 total hires. Ongoing ally and resource to HR to launch Greenhouse Onboarding, continued partnership to optimize and improve.
The Marketing ArmRecruitment Consultant, Contract
May. 2016 - Dec. 2016Remote*Contract for Senior Recruiting Manager on Maternity leave* Sourced and built candidate pipelines for a rapidly growing advertising agency. Screened candidates, worked with administrators and coordinators to schedule interviews, and calibrated with hiring managers to provide feedback.
AdTalentNational Recruitment Consultant
Jan. 2016 - Jan. 2017New York | Los Angeles | Everywhere in BetweenWorked with world-renowned clients in the Ad Tech vertical to successfully build out their business units in; Account Service, Customer Success, Insights & Analytics, Operations, Sales, Strategy. Evaluated and helped select Lever as Applicant Tracking System (ATS) for AdTalent; managed and configured as a team. Created, maintained and increased company profitability; serviced and developed additional business opportunities with existing clients. Utilized previous relationships to add new clients to company portfolio. Met regularly with senior level management and executive teams to thoroughly understand the talent needed to successfully deliver on the organization’s vision, long-term strategy, and annual goals. Provided overall direction to hiring managers, senior level management, and executive teams by consulting on candidate market, hiring trends, interview process, candidate experience, and best practices. Headhunted and provided a deep understanding of the client environment, organizational landscape, and strategic agenda to candidates, coached them accordingly. Made process improvement recommendations to internal team, partner company, and client Talent Acquisition teams. Worked to increase brand reputation, created a content calendar for social posts to be deployed by Talent Coordinator across social channels. Helped manage AdTalent brand and pipeline on LinkedIn through outreach, sponsored jobs, and sponsored content.
Xtreme Consulting Group, Inc.Senior Talent Acquisition Consultant
Jun. 2013 - Nov. 2015Dallas/Fort Worth AreaPartnered with external Clients (HR departments, Hiring Managers, Executive Level) and internal Account Managers to determine talent needs (contract, contract-to-hire, direct placement), understand job responsibilities, business requirements, and talent gaps. This also includes post-interview debriefing with account managers. Built pipelines of qualified, high-caliber candidates using creative and effective sourcing strategies for active and passive candidates. Developed and maintained strong working relationships with client and candidate through full recruiting life-cycle; writing job requisitions, job posting, search strategy, sourcing, engagement, qualification, assessment, interview scheduling, prepping candidates, job offer, onboarding (able to handle sensitive and confidential information). Regularly researched market and industry trends, labor market data and competitors to help with sourcing strategies and to help educate hiring managers. Concurrently worked on multiple job requisitions, in multiple time zones, for a range of roles and levels; executive, VP, director, manager and entry-level positions. Marketed Company (and self) by attending networking events and webinars. Continuously informed of recruiting trends and techniques.
EtheriosRecruiting Manager
May. 2012 - Mar. 2013Dallas/Fort Worth Area, Chicago AreaSolely recruited for Salesforce.com Platinum Partner Consultancy; 35 to 57 people in under a calendar year. Manage all recruiting efforts for Etherios including placing recruitment advertising, social media, reviewing resumes, screening and interviewing candidates, scheduling and coordinating follow-up interviews, conducting reference checks, negotiating, preparing and presenting offers. Created best practices for candidate sourcing, interview procedures, and employee onboarding. Solely responsible for developing sourcing and networking strategies resulting in an expanded passive pipeline. Spearheaded the development and processes of Etherios’ college recruiting program. Work closely with the CEO, COO, and Senior Director management to hire Consultants (both functional and technical) with experience using public cloud platforms including salesforce.com (Force.com), Amazon Web Services, Google Apps, etc.
The Creative GroupPermanent Placement - Recruiting Manager
Aug. 2011 - May. 2012Dallas/Fort Worth AreaResponsible for driving revenue growth for the DFW permanent placement division of TCG by recruiting highly skilled professionals in the marketing, advertising, public relations and new media fields. Consulted with clients to negotiate salaries, contracts, and fees. Managed numerous accounts while understanding their needs, environment, and projects to find the perfect fit for both the client and candidate. Worked directly with all levels of management; Presidents, CMO’s, Creative Directors to Account Executives and Production Managers. Used a proprietary CRM system to keep track of interviews, clients, resumes and schedule re-occurring and one-off tasks to keep hiring initiatives organized. Utilized social media and networking to promote jobs, build pipelines, and stay on top of the latest industry trends.
Ambit EnergyManager, Media Planning
Feb. 2010 - Jul. 2011Dallas/Fort Worth Area*Ambit Energy, #1 Fastest-Growing Private Company in America, by Inc. magazine (August 2010)* Oversaw all aspects of media, including managing a $4M budget for Dallas and Houston markets; Developed communication with Product Marketing Team, Field Consultant Marketing Team, Operations, and Call Center to leverage media spend. Owned and maintained the relationship with Agency of Record (AOR): LEVELTWO. Responsible for management of TV commercial production with agency: involved in casting, production, filming, editing. Sponsorship Management for Verizon Theatre and RoughRiders Baseball; Managed the creation of artwork assets. Worked with internal departments to define goals, create initiatives, and execute sponsorships according to company expectations. Approved and maintained brand standards of consultant media and PR inquiries: Consultant Channel of 100k+ people; Created Ad Kit for Consultants to utilize for advertising pieces; including print, outdoor, broadcast and interactive. Worked with PR firm, HCK2 Partners to develop PR checklist to manage PR opportunities from Consultant Channel. Managed quarterly ad campaigns with Dallas Morning News and Texas Monthly Relocation Guide. Worked with Digital Media group, Propel, on special projects and market announcements (i.e. #1 Fastest-Growing Private Company in America by Inc. magazine (August 2010)). Coordinated D Magazine Earth Day Blog Sponsorship and Dallas Morning News iPad/iPhone App Sponsorship. Executed TV Campaign through crowdsourcing with Poptent. Vetted new media opportunities in additional markets (IL, NY, MD, PA). Assisted developing Affiliates and collateral for Keith Brooking Children’s Foundation (KBCF.org), and Lion’s Club; print pieces, direct mail pieces, PSA, social media guidelines. Managed the entire process of the largest location in a seven-city simulcast event with an attendance record of over 1,200+: Managed staffing, registration, catering and stage lead.
Festive KitchenCatering/Sales
Dec. 2008 - Dec. 2009Dallas/Fort Worth AreaHelped manage daily operations while establishing and maintaining new accounts by providing dedicated, exemplary service. Continually met monthly income goals by being detail oriented and results driven. Served as point of contact for clients, negotiated proposals (including budgets and schedules), and prioritized against tight deadlines without losing attention to detail. Exceeded client expectations by creatively planning menus and successfully resolving problems to enhance customer satisfaction. Quickly learned, helped implement, and trained staff on Trio POS System. Collaborated with IT and Operations to make inventory, ordering, and sales more efficient on a daily basis. Created Marketing Plan to increase Wedding business, as well as a Marketing Plan to drive in-store sales and transactions. Set up a CRM Program in order to develop promotions. Provided donations for auctions and fundraisers to HPISD, SMU, and United Way (among others). Certified Food Manager.
ESW PartnersAccount Executive
Feb. 2007 - Apr. 2008Greater Chicago AreaManaged relationships with clients through day-to-day servicing in six markets by making smart, innovative decisions and driving results through sales, transactions, and monitoring reports that measured growth, trends, product mix and day-part numbers. Organized store Grand Openings, quarterly DMA meetings, annual conferences of 200 people minimally, and a fundraiser for a radio station and charity in the Chicago market. Updated local website with products, coupons, and events while also creating and monitoring online promotions. Web campaigns were designed, with the assistance of our Internet Coordinator, around keyword searches, contextual searches, banner ads, and email blasts for four markets. Created client sponsorships with local sports teams and concert promoters; formed spots and tags to be recorded, developed contract agreements, negotiated media time/spots, and negotiated components to build traffic driving promotions for clients. Worked effectively with all levels of the organization by collaborating with the creative team on various campaigns, training our media planning assistant on research software, teaming up with production manager to obtain quotes that to complete important projects, and selecting spots for our traffic department. Provided demographic and background information to support upper management to develop RFP’s and share with prospective clients; researched via internet and Scarborough, utilized relationships with media representatives and vendors to gain information, involved in new business pitch to existing client in an additional market.
ESW PartnersMedia Buyer
Feb. 2006 - Feb. 2007Greater Chicago AreaNegotiated quarterly TV and Radio schedules for ESW Clients (KFC and Taco Bell); ordered buys and checked against contracts, processed market revisions, evaluated makegoods, resolved discrepancies, conducted quarterly post-buy analyses. Developed planning with market conditions and projected cost per points; worked with Media Director to develop media flowcharts for clients in thirteen markets. Established relationships with media representatives and strong negotiating capabilities; coordinated added value opportunities, negotiated sponsorships for TV programs which highlighted our clients.
Gap Inc.Assistant Manager, Sales Associate
Jan. 1998 - Dec. 2003Greater Chicago AreaResponsible for implementing the Threads and the Customer Engagement training programs to employees, and responsible for reviewing applications and holding first interviews for possible new hires among other duties. Used Gap Inc.’s strategic initiatives in day-to-day, functional and departmental, activities that helped maintain business operations by monitoring; loss prevention, daily operations, risk management, and human resources. Provided clear, consistent direction to employees and created teams and partnerships between employees in-store and in-district by helping District Manager coordinate merchandising and mapping sessions throughout the district, as well as helping with in-store employee meetings. Organized and mediated focus groups on training programs, merchandising, and district meetings.
Various
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