Sergio Olavarrieta is a senior strategy consultant with over 20 years of experience helping organizations translate human insight into growth, innovation, and cultural alignment. He has led 150+ projects across Latin America for brands like Nestlé, L'Oréal, BBVA, and PepsiCo, specializing in brand positioning, customer experience, and team transformation. With a background in design, education, and research, Sergio bridges strategy with action—guiding organizations through complex challenges with clarity, empathy, and creativity.More...