Highly motivated professional with 18 years AdTech/MarTech experience, I have worked for both SaaS start-ups and bigger organizations alike. With a keen interest in new technologies, data and AI, I am an expert in product consulting/architecting (product demoing and positioning, implementation scoping, project staffing, project management) and platform adoption (enablement, technical support, supporting sales teams with upsell and cross sell), leading strategic engagements at C levels and inspiring trust along the way.More...
Megan Pratt
Product Marketing Consultant@Product Marketing House
Verified
I help tech startups understand and communicate with their customers.
Consider me your product and content marketing team captain – I'm on the field calling the plays and then taking the ball down the field to help you score.
I help clients with:
- Positioning and Messaging analysis
- Go-to-Marketing and Product Launch strategies and execution
- Customer intelligence (win/loss analysis, customer interviews, enablement)
- Content creation (case studies, blog posts, webinars, one sheets, slide decks and more)
- Sales enablement (training, resources, feedback loops)
I'm also a coach and educator for product marketers. Learn more at: ProductMarketingHouse.comMore...
Steve Horne
Senior Partner & Global Leader AdTech, MarTech & Cognitive Analytics@IBM
Verified
Steve Horne is a highly accomplished executive in the technology industry, currently serving as the Senior Partner & Global Leader for AdTech, MarTech, and Cognitive Analytics at IBM. In his role, he spearheads the strategic direction, growth, and operational execution of the company's global AdTech and MarTech services. Steve brings to the table a wealth of experience in the field of analytics, technology, and advertising, having worked with some of the top companies in the world.
Prior to his current role, he held several leadership positions within IBM, demonstrating his abilities in business development, strategy, and technology integration. Steve's expertise in cognitive analytics has been instrumental in driving forward IBM's innovative initiatives in the technology sector.
A visionary leader, Steve is known for his ability to transform business operations through the strategic application of technology. His impressive career at IBM is marked by his commitment to driving business growth through innovative solutions, a testament to his forward-thinking approach to leadership.More...