I have spent the last 25 years working within the digital space, largely focused around data and marketing. With an MBA and over 20 years of experience in digital strategy, marketing, and data, I am passionate about creating data-driven business solutions for complex challenges.
My mission is to champion the modern data-driven omni-channel experience for over 10 brands in this account, spanning B2C and B2B audiences. I focus on data management, measurement strategies, and business intelligence to optimize marketing campaigns across all media channels while establishing analytics standards, processes, and best practices.
For the last year I have been running my own company in the eCommerce space focusing on leveraging social media marketing to drive our business. Happy to work with any company who would find value in my experience.More...