Highly experienced Marketing Automation Specialist I am a dynamic professional with an extensive background in developing and implementing automation strategies that drive business growth. I have expertise in handling marketing software, analyzing consumer behavior, and creating personalized customer journeys. Before joining Shorelight, I held several roles in digital marketing where I honed my skills in SEO, content creation, and social media management. I holds a masters degree in Marketing, reinforcing her strong foundation in strategic marketing principles. I am known for my innovative approach and her ability to leverage technology to enhance marketing efficiency and effectiveness.More...
Ahmed Mohamed
Senior Director - HR@Shorelight
Verified
Elizabeth Merchant Gonzalez
Assistant Director@Mercer University
Verified
Beth Merchant is an experienced higher education leader dedicated to expanding access, strengthening student success, and building high‑performing teams. She currently serves as Assistant Director of Global Enrollment at Mercer University, where she leads strategy, communication, and data‑driven decision‑making for international recruitment and engagement. Her background includes directing academic operations at Auburn Global, guiding accreditation efforts, and supporting hundreds of students through advising, coaching, and program development. Beth holds master’s degrees in Business Analytics and TESOL and brings a collaborative, mission‑driven approach to every role.More...