Steven Sheffield is the Product Marketing & Strategy Manager at Seyond, where he spearheads innovative marketing campaigns and strategic initiatives to drive product growth of the SIMPL integrated lidar platform for Traffic and ITS applications. With over three decades of experience in the traffic engineering, ITS and tech industries, Steven excels at bridging the gap between product development and customer needs. He holds a BS from George Mason University and an MFA from Savannah College of Art & Design, and is passionate about leveraging data-driven insights to fuel business success. Outside of work, Steven restoring his vintage Toyota Land Cruisers.More...