I focus on scaling brands, building new categories and shifting consumer behavior in ways that genuinely improve people’s lives. I anchor everything in consumer insight and translate it into pragmatic, hands-on strategies for the real world.
My experience spans Europe, the U.S., Japan and Brazil across both global corporations and startups, which allows me to bring strategic clarity, commercial depth and entrepreneurial agility into the work I do.
I lead cross-functional teams with empathy, discipline and a clear focus on results, creating environments where people perform at their best and drive meaningful, sustainable growth.More...