Data-driven DTC digital and omni-channel marketing expert with talents in developing successful strategies to drive profits. A diplomatic leader with proven expertise in campaign development, creative brief writing, eCommerce, building calendars, retail, personalization & segmentation, test & learn roadmaps, ADA compliance guidelines, US/Canada/Mexico/Puerto Rico marketing rules & regulations as well as coaching and developing teams.
I thrive in cultures that value learning, innovation and recognition. I'm passionate about leveraging data in my decision making, building trust cross-functionally and developing new strategies to create impactful connections with customers.
On a personal note, I am obsessed with live music, mid-century art and design, Pilates and hiking. I also love to get outdoors and camp in our amazing national parks with my dog Fletcher!More...