Head of Marketing and Communications@Novvi Properties
Verified
I’m a marketing leader with over a decade of experience growing brands across real estate, retail, entertainment, F&B, and luxury sectors, blending performance-driven strategy with creative storytelling.
I’ve built strategies & campaigns for some of the world’s most recognizable names, from Netflix and Etisalat to Emirates Airlines and Hermes. I’ve helped regional startups in the MENA region become category leaders through full-funnel digital strategies.
Currently heading marketing departments across the UAE, I oversee campaign strategy, media planning, content production, and in-house brand development, with a strong focus on lead generation and brand equity.
My approach is insight-driven and human-first. Whether I’m scaling high-value real estate launches or launching omnichannel campaigns for lifestyle brands, I bring clarity, creativity, and measurable ROI to every project.
Let’s connect if you’re looking to collaborate, build, or just want to talk brand growth.More...