With a successful track record of more than two decades in the Marketing area, I have extensive knowledge of market dynamics and a proven ability to drive innovative marketing strategies. My career started at IBM Brazil where I learned all the concepts and procedures necessary to design, implement, manage and measure innovative marketing strategies. I was Latin America manager and conducted projects for IBM Corporate. Today, at YKP group, I manage a marketing team that generates 500+ leads (MQLs) that accounted for 23% of the company's gross revenue.More...