Sou Nathália Helena, profissional de comunicação e marketing com mais de 13 anos de experiência, atuando de forma estratégica em diversas áreas, como branding, conteúdo, publicidade e relações públicas. Ao longo da minha carreira, tive a oportunidade de trabalhar com marcas renomadas, como Nubank, Movida, Phillip Morris, GSK, Diageo e WWF Brasil, sempre com foco em inovação e impacto social.
Minha experiência inclui o desenvolvimento de estratégias de marketing digital, campanhas de influência e ativações de marca, onde consigo unir minha habilidade analítica com minha criatividade para criar soluções eficazes. Sou especialista em conectar marcas com seus públicos de forma emocional, através de storytelling e parcerias com influenciadores.
Além disso, tive a chance de atuar no terceiro setor, contribuindo para o fortalecimento de ONGs e organizações sociais. Acredito no poder da comunicação para promover causas e gerar impacto positivo.
Sempre em busca de novos desafios, procuro oportunidades que me permitam crescer, tanto profissionalmente quanto pessoalmente, e aplicar meu conhecimento para criar experiências de marca que realmente gerem resultados.
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I’m Nathália Helena, a communication and marketing professional with over 13 years of experience, strategically working across various areas such as branding, content, advertising, and public relations. Throughout my career, I’ve had the opportunity to work with renowned brands like Nubank, Movida, Phillip Morris, GSK, Diageo, and WWF Brazil, always focusing on innovation and social impact.
My experience includes developing digital marketing strategies, influencer campaigns, and brand activations, where I combine my analytical skills with creativity to create effective solutions. I specialize in connecting brands with their audiences emotionally, through storytelling and partnerships with influencers.
In addition, I’ve had the chance to work in the third sector, contributing to the strengthening of NGOs and social organizations. I believe inMore...
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