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Years of experience: 17
Digital Ads ManagerMarketing DirectorEvent ProducerMarketingBrand Marketing ManagerCommunications Manager
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Georgia's Career Path
Jan. 2024 -Present
Wieden+Kennedy São PauloSenior Global Brand Director - Budweiser
Sep. 2022 -Jan. 2024
Oz. EarthHead of Marketing
Head of marketing of Oz Earth (holding) and its business units: Oz Agro (agroecological system for family farmers), Oz Fields (minning and mineral research), Oz Green (carbon credit and rainforest preservation) and Oz Collection (susteinable high end real estate development). Responsible for the brand essence, position and identity of all business units. Development of all communication chann...
Sep. 2017 -Sep. 2022
Cartão EloMarketing Manager and Agile Product Owner
Product Owner of the train focused on structuring projects to encourage the issue and effective activation of Elo cards with issuers. Management of the relationship with shareholder banks and issuers, mainly Bradesco. Development of the positioning of the Elo brand within the issuing bank to encourage card sales: incentive campaigns, development and dissemination of assets, internal marketing...