With 20+ years in communications and branding, I've held diverse roles. I spent a decade as a partner at Dabba agency, then led creative strategy at Futurebrand and Verbal Identity at CBA B+G. Now, I run my consultancy, Viveagora, leading projects like an influencer-led activation for Pro Standard during São Paulo’s first-ever NFL match. My expertise spans strategy, design thinking, influencer marketing, copywriting, CRM, and content creation. I’m also producing "Captains of America," a documentary series with Ecocinema for HBO, exploring leadership in football.More...