Hi, I’m Guilherme! A growth marketing professional with a proven track record in scaling SaaS products through Product-Led Growth (PLG), Acquisition Marketing, Conversion Rate Optimization (CRO), and lifecycle marketing strategies. My expertise lies in developing data-driven campaigns that not only attract but also retain customers, delivering measurable results across multiple channels.
🚀 Core Expertise:
- Automating customer journeys and communication workflows via CRM tools
- Crafting high-impact lead acquisition and retention strategies
- Using data analytics to refine funnels and drive decision-making
🎯 Notable Achievements:
- Generated ~BRL 500,000 in CRM-driven revenue in 6 months at Cirúrgica Florianópolis
- Boosted lead base growth by 38% and expanded active customers from 19 to 401
- Achieved a 44% email open rate and 4% CTR in email campaigns
Let’s connect to exchange ideas and explore opportunities to drive growth and innovationMore...