Mário Thurler Jr. is the Country Manager at Wayground, formerly known as Quizizz, where he leads strategic operations and growth initiatives in the Brazilian market. With over 15 years of experience in educational technology, Mário has successfully driven user engagement by 45% through innovative product adaptations tailored to local needs. His leadership has been instrumental in forging key partnerships with educational institutions, resulting in a 30% increase in market share over the past year. Mário is passionate about leveraging technology to enhance learning experiences and is a frequent speaker at industry conferences, advocating for the integration of digital tools in education.More...
Kristin Howland
Marketing Leader and Consultant@KD Marketing
Verified
I am a dynamic and results-oriented global marketing leader with a track record of crafting and scaling impactful marketing strategies for organizations within the education and digital technology sectors.
My drive and passion for excellence fuel my ability to leverage market intelligence effectively, empowering sales teams, and accelerating digital solutions. I excel in guiding new product discoveries and executing strategic visions for go-to-market and branding initiatives. My approach is grounded in data-driven insights, incorporating feedback from stakeholders and competitors to propel product roadmaps and deployment with precision and purpose.
Leading teams with compassion, empathy, and a collaborative spirit, I foster a culture of teamwork that consistently delivers on company goals. I prioritize building authentic and meaningful connections with my team members, colleagues, and customers, recognizing the power of synergy in achieving shared objectives.
Impactful marketing outcomes include:
➤ Orchestrating product marketing strategies that catapulted sales from $6M to $15M within a span of 2 years.
➤ Revitalizing a struggling product, reigniting sales growth, and reestablishing credibility with customers.
➤ Elevating market visibility and spearheading customer acquisitions for multiple education technology platforms.
Beyond my professional endeavors, I am a fervent advocate for health and wellness. I embody this passion through my commitment to a nutritious lifestyle, daily exercise regimen, and sharing the transformative benefits of well-being with others. I have completed 5 marathons and over 30 half-marathons, while also contributing my time and expertise to the Cape Cod Hospital Auxiliary Board, dedicated to raising $1M for the construction of a new Cancer Services Center. In addition to being a devoted wife, mother, and dog mom, I find joy in the outdoors, cooking wholesome meals, golfing, skiing, cycling, and adventures to new destinations. As a proud New Englander, I embrace the beauty of seasonMore...