I’m Arina Scharff, a footwear and product designer with over a decade of experience in fashion, sports, and lifestyle industries.
My work has earned international recognition, including designs used by Olympic athletes in 2021 and 2024. Notable achievements include creating the world’s most sustainable sneaker, a vegan shoe collaboration for Avatar II awarded by James Cameron, and signature designs for top skateboarders.
I specialize in combining storytelling with functionality, creating designs that resonate with users while meeting market demands. From concept ideation and sketching to material selection and production-ready tech packs, I deliver end-to-end solutions tailored to your needs.
As a consultant, I enhance brand identity, develop cohesive product assortments, and provide sustainable design strategies.
SERVICES.
1. Project-Based Design Services:
- End-to-end design for footwear and product in fashion and sport.
- Concept development, sketching, and rendering.
- Color and material exploration and product refinement.
- Tech pack
2. Consulting Sessions:
- Design Strategy & Brand Identity: Develop a strong, consistent brand language.
- Product Assortment & Planning: Ensure your product line aligns with market trends and customer needs.
- Color & Material Research: Stay ahead with innovative and on-trend palettes and textures.
- Sustainability Strategy: Create eco-conscious products without compromising style or functionality.
- Customer Profile & Competitor Analysis: Understand your audience and outshine the competition.More...