With over two decades of experience in UX and design leadership, I currently serve as Head of UX at Toyota Connected Europe, where I lead design consultancy efforts globally within the Toyota ecosystem. My focus is on crafting intuitive, user-centered digital experiences across multimedia systems, apps, and mobility services.
Throughout my career, I’ve moved away from traditional design execution to focus on building and leading teams, managing design operations, and fostering innovation at the intersection of product and engineering. I have a strong belief in the power of collaboration and enjoy working closely with cross-functional teams to bring digital products to life that not only meet business goals but also resonate deeply with users.
While my background spans UI, UX research, and branding, I’m especially passionate about helping organisations scale their design capabilities and embedding sustainable practices into product development. My team and I focus on delivering meaningful digital experiences and innovative solutions to complex challenge./More...
Yola Martin
Founder & Director
Verified
Scaling Platforms & People for the AI Era
Designing ecosystems. Coaching elite teams. Accelerating with GenAI.
I help organizations scale digital ecosystems and design capabilities by aligning platform strategy, organizational design, and elite team coaching—amplified by Generative AI.
Signature Offers
• Platform & Team Readiness Diagnostic
Assess platform modularity, design system alignment, and team structures using GenAI-powered audits.
• Elite Design Team Coaching
1:1 and group coaching to build high-performance rituals, critique cultures, and integrate GenAI tools for enhanced collaboration.
• Design Org Architecture for Scale
Advisory sessions to restructure design organizations, define roles and levelling, and embed GenAI workflows.More...
Meena Ayittey
Film Director@Greenroom Films
Verified
I’m an award-winning film director and senior creative with over a decade of experience leading high-impact campaigns across film, advertising, and branded content. With a background in VFX, animation, and motion graphics, I bring a rare blend of creative vision, hands-on technical expertise, and proven leadership at the highest level of creative execution.
Over the past 10+ years, I’ve worked at a senior level within top-tier creative teams and agencies including Grey London, Saatchi & Saatchi, and Fold7. My experience spans multi- platform campaigns across TV, digital, social, and experiential, always focusing on delivering standout visual storytelling and performance-driven work. I’m deeply collaborative, working closely with writers, designers, animators, editors, and producers, from concept through delivery.
I have an in-depth understanding of both 2D and 3D animation workflows and have worked extensively alongside motion designers, animators, and VFX teams to bring bold creative ideas to life.
My background includes strong script and copywriting skills, developed through years of writing and directing narrative films and commercials. I’m highly proficient in Adobe Creative Suite, with a solid working knowledge of Adobe Premiere and After Effects — tools I regularly use when shaping the visual tone of a piece or working through edits.More...
Fergal Kilroy
Marketing Consultant@PearlAscent
Verified
I’m a forward-thinking professional with a passion for innovation in the live events and B2B industry. My work focuses on creating tools and processes that help event organisers, marketers, and content producers deliver richer and more engaging experiences for their audiences.
Currently, I’m developing a software platform that streamlines the entire content production process for live events, from audience research and speaker coordination to real-time engagement and post-event follow-ups. Using no-code tools like Bubble, I’ve been able to turn ambitious ideas into practical solutions that make a real difference in how events are planned and executed.
I’ve always been driven by the idea of making things better—not just for the people I work with but for the clients and customers they serve. My approach combines strategy, creativity, and a deep understanding of audience needs to ensure that every project I take on delivers maximum value for everyone involved.More...
Elizabeth Sermol
Legal QA Specialist@Rulebook.ai
Verified
With a strong foundation in law and a commitment to operational excellence, my expertise lies in AI and commercial technology. Currently, I'm harnessing these skills as a Legal QA Specialist at Rulebook. Our mission to demystify the regulatory landscape resonates with my dedication to transforming compliance into a strategic asset for businesses. My role allows me to bring diverse insights and proactive solutions to the forefront of our industry's challenges.
At Rulebook, I ensure our AI platform operates at the pinnacle of legal precision. My previous experience as a solicitor at both law firms and in-house, providing legal support in commercial technology and media, has further refined my capabilities in navigating complex legal environments to support our clients effectively.More...