Director of Marketing and Communications@National Cetner for the Elimination of Educational Disparities
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I have extensive experience in marketing and content creation for cable television and education, including k-12 public schools and higher education. Some of career highlights include:
• Creative Leadership & Vision: Directed creative services and production teams for both in-house and client-based projects, ensuring innovative, high-quality output across web, app, email, paid social, print, and TV campaigns.
• Creative Excellence: Produced award-winning marketing campaigns, including integrated broadcast promotions and print advertisements, while maintaining brand integrity and customer focus.
• Brand Strategy & Innovation: Successfully amplified brand narratives of wide range of consumer products and professional services in competitive markets across media, SaaS, and education sectors.
• Brand Engagement and Audience Growth: Increased co-branded content revenue by 40% annually through strategic integrations, and improved customer engagement via targeted digital and OOH campaigns.
• Cross-Functional Collaboration: Partnered with marketing, product, and technology teams to align creative strategies with business goals, delivering measurable results.
• Consultation and Cross-Industry Expertise: Leveraged diverse background in international cable television marketing integrations and creative direction in public education to provide direct consultation to education clients, creating successful brand and marketing campaigns.More...