Central PA Convention and Visitors Bureau
Company Employees
Kate Khoury
Marketing Analytics and Operations @Freelancer
Verified
My robust background in Marketing Analytics and Operations includes successfully implementing data-driven marketing strategies that significantly boost revenue. I've managed tech stacks including HubSpot, WordPress, Salesforce, CRM databases; built full funnel email automation, and streamlined marketing operations for improved efficiency and cost savings. I've led cross-functional collaboration to develop innovative marketing solutions and world-class digital experiences that increase engagement and conversions. My data analysis and visualization skills have been instrumental in making informed decisions that have positively impacted marketing efforts. By providing strategic insights into channel and campaign performance, I've helped reallocate resources to increase efficiency, efficacy, and quality -- ultimately improving marketing's business impact.More...