I’m a seasoned journalist and digital content producer based in Salt Lake City, Utah. My background includes reporting, anchoring, and producing for KSL NewsRadio, where I currently focus on digital content for KSLNewsradio.com. 
My professional journey includes solo anchoring weekday morning news and traffic segments, which showcases an ability to organize material, determine areas of emphasis, and craft stories.More...
Jeanne Sachs
Co-Founder@First Trax Advisors
Verified
I’m a seasoned global sales, marketing, and revenue management leader with 15+ years of expertise. Known for orchestrating visionary strategies and executing scalable initiatives, I consistently achieve impressive double and triple-digit YoY revenue growth. As a strategic leader, I reshape and elevate teams, fostering high-performing, customer-centric organizations. My expertise aligns sales and marketing efforts with overarching business goals, driving transformative performance. Notable achievements incluMore...
Lisa Marchenko
Director, Brand Partnerships/New Business Development
Verified
Professional Background and Achievements
Development B2B Sales Executive/Senior Sales Executive
I am an analytical and seasoned professional with over 10 years of expertise in transforming strategic visions and driving revenue growth through account management and managing complex sales cycles across various industries. I have substantial experience in sales, business development, and marketing, excelling in the development and execution of innovative marketing strategies and event productions aligned with client expectations.
Proficient in analyzing consumer research, market trends, and competitive data, I deliver insights that inform impactful marketing and media strategies. I am known for significantly boosting market presence and revenue streams of premier 5-Star, 5-Diamond hotels. My ability to skillfully negotiate and nurture long-term client relationships, especially with C-level executives, ensures sustained business growth and stakeholder satisfaction. I have a proven track record of surpassing sales and budget goals through strategic foresight and dedicated client engagement/communication skills in high-stakes sales environments.
Core Proficiencies:
Revenue Optimization, Strategic Planning, Client Acquisition,
Market Penetration, Data Analytics, CRM Software Proficiency,
Negotiation Expertise, Performance Metrics, Financial Forecasting
Accomplishments:
Brokered a $1M sponsorship deal with major pet brands for Paris Hilton’s “This is Paris” podcast, generating over 20 million views.
Negotiated Allstate Insurance’s headline sponsorship for 97.1FM The Drive’s Annual Rock Concert featuring Heart, enhancing event prestige with VIP experiences and extensive promotional activities.
Executed multi-market campaigns leveraging iHeartMedia’s platforms and events, delivering targeted client outcomes and detailed post-campaign analytics for continuous improvement.More...
Steve Perry
Radio and Podcast Host and Producer@BYU Broadcasting
Verified
Steve Perry is an accomplished radio and podcast host and producer at BYU Broadcasting company. He has a rich background in the broadcasting industry, bringing a wealth of experience and knowledge to his role. Steve is known for his charismatic on-air personality, strong interviewing skills, and ability to create compelling and engaging content. Over the years, he has honed his skills in audio production, scriptwriting, and digital media. A dynamic professional, Steve consistently delivers high-quality programming that resonates with a wide audience. His passion for storytelling and commitment to excellence sets him apart as a leader in his field. His work at BYU Broadcasting reflects his dedication to providing informative and entertaining content for listeners.More...
Paul Sanchez
Special Projects Photojournalist/Editor@KTLA
Verified
Paul Sanchez is an Emmy-winning Special Projects Photojournalist and Editor at KTLA. He is a highly-skilled professional, with years of experience in capturing and editing compelling visual stories. Paul's expertise extends beyond traditional photojournalism to include special projects that require deep, investigative research and the ability to translate complex information into accessible, engaging content. His work exhibits a profound commitment to journalistic integrity and a natural talent for visual storytelling. Prior to his role at KTLA, Paul has worked in various capacities within the media industry, honing his skills and expanding his knowledge. He is a dedicated professional, consistently pushing the boundaries of photojournalism and editing to engage audiences in new and innovative ways.More...