Strategic, creative, and results-driven, I specialize in building and transforming brands that drive market growth and meaningful connections. With extensive experience leading brand repositioning and go-to-market strategies, I've helped iconic heritage brands like Bendon reinvent for modern audiences, expanding market share by 40%. As CMO for Good Feeding, I spearheaded the U.S. market entry, building the marketing infrastructure from the ground up and launching a 12-week subscription model.
My approach blends data-driven insight with creative intuition—whether it's crafting compelling narratives, optimizing content ecosystems, or designing marketing strategies that scale. Passionate about health, wellness, and consumer engagement, I thrive in fast-paced environments where brands are ready to evolve and grow.
Always looking for new challenges and collaborations that push creative and strategic boundaries.More...
Brooke Houghton is a seasoned Experience Strategist and Designer at B. Houghton Design Company. She specializes in designing and implementing strategic plans to enhance user experience. Leveraging her extensive knowledge in design thinking, she creates innovative solutions that drive customer engagement and satisfaction. Brooke is known for her ability to seamlessly integrate technology and design to deliver user-centric products and services. Her expertise also includes user research, interaction design, and project management. Through her work, Brooke consistently contributes to the growth and success of B. Houghton Design Company.More...