Idil Cakim has devised marketing and communication strategies for Fortune 500 companies and non-profit organizations for 20 years. She is the author of the book Implementing Word of Mouth Marketing: Online Strategies to Identify Influencers, Craft Stories and Draw Customers (Wiley), as well as numerous industry briefs and articles on media insights, brand and audience strategies.
Cakim has been a public speaker on media trends, influencer marketing and communications with diverse audiences. She has been widely quoted in trade journals and newspapers such as Adweek, CNet news, CBS Market Watch, San Jose Mercury News, Chicago Sun Times, Harvard Business Review, the Financial Times and the New York Times. She was selected ‘Digital Communicator of the Year’ by PRNews.
Cakim is the Founder and CEO of Iris Flex, a research agency focused on thought leadership research and content marketing. She also serves on the Ad Council’s Research Committee.
Previously, she was the Head of Research and Insights at Audacy, a leading multi-platform audio content and entertainment company, and VP of Media Analytics at Nielsen, overseeing advertising and brand communication effectiveness measurement for advertisers across sectors. She was also a VP of Client Development at NM Incite – a Nielsen / McKinsey company, identifying and amplifying business opportunities in social media for clients.
Prior to her roles at Nielsen, Cakim was a Senior Vice President in the global PR agency Golin’s digital practice and a Director of Burson’s think tank—the Knowledge Development group.
A native of Istanbul, she holds an M.A. in Communication from the Annenberg School at University of Pennsylvania and a B.A. in Sociology from Bryn Mawr College.More...
Adam Smith
Consultant/Project Manager@A. Smith Media
Verified
Adam Smith is a dynamic Consultant and Project Manager at A. Smith Media, where he spearheads innovative digital marketing strategies for a diverse portfolio of clients. With over a decade of experience in the media industry, Adam excels at transforming complex challenges into streamlined solutions that drive growth and engagement. His leadership in project management has resulted in a 30% increase in client satisfaction and a 20% boost in campaign efficiency. Passionate about leveraging cutting-edge technology, Adam continuously seeks out new trends to keep A. Smith Media at the forefront of the digital landscape.More...
Judith King
Mallorca Spain@Author
Verified
I launced a book in Sydney Australia at Berkelouw book shop on 10th October this year which Sarah Newton John skilfully edited. She was in attendance at the launchMore...
Michelle Strydom
Owner - Sales/Marketing@Eenstop Landbou
Verified
My history of employment includes management of staff, recruitment - all inclusive of being a bank manager for more than 20 years. I have published two books. I currently have my own business, which I started as a start-up. I have done all the branding, marketing, client relations, building of the business on my own. I am very fluent in business writing, management, social media and have outstanding skills in all client interactions and relationships, as well as staff management.
I am a quick thinker, reliable and resourceful.More...
Ms. Joe Bacon
Wine Club Concierge/ Sales
Verified
I have successfully managed and expanded the Wine Club at Clos du Val Winery, significantly increasing membership and sales.
I have curated exceptional wine selections for our members, ensuring their satisfaction and loyalty.
I have also developed strong relationships with our clients, providing personalized service and wine recommendations. My efforts have resulted in a substantial increase in recurring sales and positive customer feedback.
Additionally, I have organized numerous successful wine tasting events, further enhancing the winery's reputation and customer base.More...