Bilingual Industrial Designer (English C1) with a Master’s in Design Research and Experimentation and over a decade of experience in UX Research and Service Design across Healthcare, Ecommerce, Retail, and Creative sectors in LATAM.
I specialize in transforming qualitative and quantitative research into actionable insights that guide digital ecosystems, reduce risks, and uncover opportunities for innovation. My expertise spans in-depth interviews, field research, segmented surveys, usability testing, and co-creation workshops.
Certified in Generative AI Foundations, I integrate a systemic perspective that bridges research, design, and technology to deliver measurable impact for both users and businesses.
Key achievements include leading research strategies in healthcare services, driving customer experience improvements in ecommerce platforms, and enabling alignment between business objectives and user needs through service blueprints and journey mapping.More...