Cillian O Grady - Senior Sales Director, Sprout Social, Inc.

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Work Background

Sprout Social, Inc.Head of Customer Commercialisation Corporate & Enterprise EMEA

Mar. 2019Dublin, Leinster, Ireland · HybridI lead the Sales and Solution Engineering Efforts across the EMEA Region focusing on Enterprise and Mid market Organisations for Sprout Social. I love to help organisations get the maximum value from their Social media activities and help them grow on their Social media journey. Having a comprehensive solution across Publishing, Engagement , Analytics, Social Listening and Advocacy allows us to be of Social Help to most organisations in Europe Middle East and Africa. I am also privileged to lead our Diversity Equity and Inclusion (DEI) Efforts in EMEA and to be part of out Global DEI Executive team

Vespio.aiAdvisory Board Member

Oct. 2023Dublin, County Dublin, Ireland

TweakCommercial Director

Jul. 2018 - Jan. 2019County Dublin, IrelandI represented the company during trade events in Canada and the USA. I supervised the recruitment, employment, and training preparation of sales, customer success, sales development, and marketing executive teams, and provided technical support for the CRM system. I was also director for the fabrication, progression, and integration of enhanced go-to-market plans, and diligently worked to leverage sales and marketing expertise to accelerate growth in new industries and sales markets. • I was the organiser for the fluid implementation of sales technology stack, a superior CRM system, KPI's, and new several new measures for each department. • I successfully selected, appointed, and coached a full team of staff and was credited for boosting operational effectiveness of newly implemented sales techniques and processes in just three months.

LogMeInHead of Communications & Collaboration Business Unit Sales EMEA

Mar. 2016 - Jul. 2018County Dublin, IrelandI was the director of inside sales, sales development, renewal, and enterprise collaboration sales teams for EMEA. I served as site leader for all LogMeIn’s Ireland operations, managed both the sales and sales development teams with over 120 members in London, Dublin, and Munich, and concurrently expanded business to evolving markets in Eastern Europe, Israel, Africa, and the Middle East. I oversaw the collection, hiring, and instructional processes for new members, as well as acted as manager for overall sales and business performance. • I qualified for the President's Club with 105% performance in first year of tenure and 119% in year two. • I was able to secure over $80M in annual sales bookings. • My efforts escalated accuracy of sales and financial forecasting to 1.8%, and EMEA sales bookings by 32%. • My reorganisation of EMEA inside sales business operations resulted in improved diversity of employees. • I conceptualised and launched a novel career progression plan, effectively reducing attrition by 22%.

InitiafyVice President Global Sales

Oct. 2014 - Feb. 2016Dublin, Ireland, New York United States, Toronto, CanadaI administered successful recruitment, selection, employment, career training, and supervision of the sales team. I also supervised the establishment and utilisation of improved product sales strategies, targets, pricing, and go-to-market modeling. I paved the way for business expansion to Western Europe, Africa, and the Middle East, and opened New York & Toronto offices to extend company to US and Canadian markets. • I constructed and implemented a compensation management supervision and advanced CRM solution. • I was commended for doubling the size of average accomplished deals and reducing the sales cycle by 30%. • I was able to extend the company’s revenue by 300% in only 12 months.

OracleSaaS & Applications Sales Leader ECEMEA and Middle East Operations

Apr. 2013 - Aug. 2014United Arab Emirates I operated as the main motivation and mentor for representatives, business development managers, representatives, marketing, pre-sales, field sales, operations, and telesales teams to maximize both sales and operational performance. I also oversaw the management of human capital (HCM), sales & marketing automation (CRM), fluid customer experience (CX), enterprise resource planning (ERP), and enterprise performance management (EPM) sales teams. • I cultivated channel strategy and delivered SaaS closed business of over $10M for each market across the region. • I recruited and hired a dynamic and effective team of 70 members in less than three months.

OracleSenior Director Business Development Group Oracle Direct

Jun. 2010 - Apr. 2013DublinI provided leadership and management for a team of over 250 business development consultants, directors, and managers across Dublin, Moscow, Sydney, Prague, Tokyo, and Bangalore. I was in charge of the recruitment, training, and supervision of over 500 professionals and assisted over 250 in obtaining promotions to sales, sales management and director roles. • I supplied a $1B sales pipeline and attained $100M in sales revenue in my first year as Senior Director. • I developed efficient top-notch teams for engineered systems, hardware, and global business SaaS initiatives.

OracleSales Coaching Director

Jul. 2009 - Jun. 2010EMEAI was responsible for the company’s Sales Management Coaching Program across EMEA. I researched and developed training materials and methods, analysed successes and benefits and made appropriate changes and improvements to the program which was rolled out at all levels including senior level leaders. I also successfully coached executives.

OracleTraining Program Director

Apr. 2006 - Jun. 2009DublinI managed the EMEA wide training function for all Inside Sales, Technology Sales, Partner Sales and Management Sales personnel and delivered Sales Management Training (Managing Your Sales Business) to Sales Leaders across EMEA. In this role I Initiated many new training programs including introducing the DIT (Dublin Institute of Technology) Sales Certification.

OracleSenior Sales Manager UK Oracle Direct

Aug. 2004 - Apr. 2006DublinI led a team of 30 Inside Sales managers and Representatives working across many large accounts in the UK and was responsible for all demand generation activities with customers and business partners. I developed a new sales model for New Business Corporate team and successfully Implemented the first pilot of Prime Selling in Inside Sales EMEA, and was awarded with joining Club Excellence for Top Performers.

Unidata ServicesRegional Director

Jan. 2002 - May. 2003DublinI managed the Irish Subsidiary with full P&L responsibility to deliver Structured Data Cabling and Electrical cabling contracts profitably for some of the most high profile construction projects in Ireland

InterxionManager Sales Ireland

Feb. 2001 - Jan. 2002DublinI was responsible for establishing and running Irish Sales oepration for Internet outsourced data centre services and hosting services for both Telecommunications providers and Corporate clients

CompaqCorporate Sales manager

Sep. 1997 - Sep. 2000DublinI managed the corporate field sales and telesales teams working with global accounts, including remote management of 36 EMEA field account managers. I was also Key Account Director EMEA for Microsoft and Intel, delivering over USD120million of product and services Business including outsourced contracts for Helpdesk and Desk-side Support, and Global Key Account Director for CRH, responsible for over USD10Million sales.