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VísiSales Marketing Business Development
May. 2023Salt Lake City Metropolitan Area · HybridRehired on a contractual basis to steer a pivot to marketing and selling Web3 products, especially in the Asian Market. Run all product and project management from Marketing to International Development. Decreased turnaround times on projects and issues
by 75%. Skills: Sales, Marketing, Process Improvement, Project Management Software, Integrated Strategic Content, Digital Campaigns, Content
Production, Content Management Systems, and Managing Projects.
VísiMarketing Project Manager
Oct. 2012 - Dec. 2015Provo, Utah Area · On-siteStartup to the growth cycle. It built quickly, too. From the first week, brought in $18,000 in sales, and within 2.5 years, reached $4.5+ million in weekly sales. Classic startup. Wore numerous hats and faced various challenges. Extensive travel in this role, setting up new markets worldwide (went from 2 countries to 38). Oversaw software and marketing communications initiatives, and introduced Data Analytics and Marketing Strategies to the company
American Analytics & MarketingMarketing Consultant
Jan. 2018Salt Lake City Metropolitan Area · RemoteThe ultimate all-in-one marketing and sales consultancy. Managed between 2-8 clients at a time. Using a vast network of connections and experience, American Analytics & Marketing can remotely help small to midsized companies access
sales and marketing experts companies might not be able to bring on full-time. Clients range from bands to athletes to network marketing startups to SaaS companies.
Antelope Island State ParkCampground Host
Jan. 2024 - Jan. 2024Salt Lake City Metropolitan Area · On-siteHonestly my dream job. I decided to work a post-retirement job 30 years early to make sure my CV has plenty of experience when I go full-time one day.
Deseret First Credit UnionSenior Marketing Analyst
Feb. 2019 - Nov. 2022Greater Salt Lake City Area · RemoteHired to expand marketing and marketing analytics from mainly traditional media to an increased digital and Web2 media mix. By leveraging executed analytical and project management background, maintaining a sustained double-digit growth YoY for an established, mature-cycle financial institution, including 37% in the first year and nearly 80% in the second year during the COVID pandemic. Analyzed consumer data across multiple channels using SQL and Tableau, leading to the development of a targeted marketing strategy that increased customer retention rates by 15% within one fiscal year
Helix EducationMarketing Project Manager
Sep. 2017 - May. 2019Greater Salt Lake City Area · On-siteBrought on to revamp the Project Manager, marketing, and product lifecycle. The average number of projects on management increased from single digits to 75 by the end of my first year. An agency environment with strict financial and time-based deadlines; able to lower existing timelines by 7+ days, integrate a new project management agency software (Workamajig), and oversee the launch of 4 new institutions within a year. Managed Digital Projects, Creative Design, Brand Identity, copywriters, Strategy and Strategists, and Websites & Designers. In delivering digital projects, there was a strategic approach to work proactively and communicate each attention to detail.
Jul. 2017 - Sep. 2017Alaska
Career BreakGap year
Jan. 2008 - Mar. 2010Nagano
Global Access™Logistics Project Manager
May. 2016 - Jul. 2017Greater Salt Lake City Area · On-siteJoined the company to leverage my international business background and Japanese fluency. Part of Global Access during a revamp and new growth period and consulted with the sales team to onboard new clients at a rapid pace and achieve operational excellence (20+ new clients in the first year). Oversaw the end-to-end execution of a cross-border logistics project, coordinating with vendors in 4 countries, which resulted in a 15% reduction in shipping times and a substantial decrease in costs by negotiating bulk freight contracts.
England LogisticsLogistics Project Manager
Dec. 2015 - May. 2016Greater Salt Lake City Area · On-siteSuccessfully transitioned from a Bachelor's Degree to the field of logistics, focusing on international operations. Directed the successful restructuring of a supply chain network for a leading retail company, leading to a 20% increase in logistical efficiency and a reduction in shipping lead times by 5 days. Successfully transitioned to a new company to leverage Japanese language skills for logistics operations.
Zija InternationalSenior Account Executive
Mar. 2010 - Apr. 2012Lehi, UT · On-siteIntegral for the top tier ($2 million-plus in sales) clients and the Client Account Manager department (6 full-time employees, three part-time sales assistants). Streamlined communication processes between Japanese clients and internal teams, resulting in a 20% improvement in project delivery time. Within a few months started a new Executive Accounts department and oversaw North American sales triple in two years' time.
Intermountain Farmers AssnAgriculture Specialist
May. 2004 - Jan. 2008Spanish Fork, Utah, United StatesI did farm things for farmers. Greatest high school job ever worked.
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