AdokMarketing and Communications Assistant
Jan. 2018 - Oct. 2018Marketing and communication assignments. Practical application and use of various tools to industrialize the innovative adok product.
# Digital marketing: SEO, growth hacking, google analytics, web design,
AARRR
# Operational marketing: campaigns and lead generation
# Strategic marketing: adapting the offer to the value proposition,
positioning, consumer behavior
# Offer marketing: marketing mix, analysis of targets, markets, offers,
services, pricing, understanding channels, contractual aspects, CVG, CPV... )
# Communication: community management, events and product strategy around the product