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Work Background
Discovery EducationSenior User Interface Designer
Apr. 2023Charlotte, North Carolina, United States
InformaticaUX Visual Design Manager
Jan. 2008 - Jan. 2023Redwood City// Directed a culturally diverse team to provide visual solutions for enterprise software products, clearly defining visual design goals and specifications while empowering end-users to utilize complex products, incorporating AI and machine learning. // Conducted the translation, extension, and application of a new visual language to an existing design system in order to produce and sell a more business-friendly group of products in a record time of less than 6 months. // Received Internal Innovation Award for successfully collaborating with a multidisciplinary team of UX designers and developers to strategically shift all on-premise software products to a Cloud-based environment.
Sonopia CorporationCreative Director
Jun. 2006 - Feb. 2008Palo Alto, California, United States// Spearheaded creative development for all partner marketing initiatives and corporate communications, including print and online direct marketing, event marketing, website design, packaging, and the out-of-box experience. // Created comprehensive design and branding strategy with executive team enabling organizations and charities to launch branded mobile services, generating numerous service agreements from several high-profile non-profit organizations. // Developed a cohesive plan of action, solving many technical and distribution issues, by successfully managing and executing the logistics for a major team-building event targeted to align the global team with the Sonopia corporate strategy.
Violet DesignOwner / Creative Director
Nov. 2001 - May. 2006San Mateo, California, United States// Directed successful design consultancy firm servicing strategic clients whose projects included website design, information architecture, illustration, logo development, brand development, advertising, and invitation design. // Managed project timelines and deliverables, budget and finance administration, and employee training and development.
AgileTV CorporationCreative Director
Jan. 2001 - Nov. 2001Menlo Park, California, United StatesMy responsibilities were to establish and maintain the AgileTV brand and sub-brands. Hire and manage freelance designers, writers, and creative agencies. Develop design direction for the user experience of the AgileTV product. Document design standards and guidelines for use inside the company and with strategic partners. Our team submitted and received a US Patent for Global Speech User Interface, the visual feedback on a screen given to a user during remote-controlled voice commands.
Electronic ArtsLead Art Director
Jan. 2000 - Apr. 2001Redwood City, California, United StatesI led the team that developed and maintained EA.com brand standards and site-wide design guidelines. I managed and mentored a group of three art directors and six designers to design the first release of EA.com, including various simple games and marketing landing pages.
Modem MediaSenior Art Director
Apr. 1999 - Dec. 1999San Francisco, California, United StatesClients: Intel, Women.com, Toyota
Responsibilities: Create and retain relationships with clients; Oversee all project concepts and design for interactive advertising and Web sites; Oversee branding and identity standards for various clients; Manage various teams of designers and programmers relative to client.
Euro RSCGSenior Art Director
Oct. 1997 - Apr. 1999San Francisco, California, United StatesClients: Intel, San Francisco Opera, i-Lab
Responsibilities: Oversee all project concepts, design and production for interactive advertising, Web sites, CD-Roms, identity & brand development and various print collateral; Manage production designers and programmers across various interactive and print projects.
CKSSenior Art Director
Nov. 1996 - Sep. 1997San Francisco, California, United StatesClients: Visa, Apple Computers, Clinique, Tandem Computers
Responsibilities: Oversee all project concepts, design and production for interactive advertising, Web sites, CD-Roms, identity & brand development and various print collateral.
The Wilcher GroupSenior Graphic Designer
Jan. 1994 - Jan. 1996Redmond, Washington, United StatesWorked on designing some of the first online experiences, including Eddie Bauer's first retail website, various home page iterations of Netscape, and many content pages for the first MSN Network. Also, learned much about interaction using Dreamweaver and creating marketing CD-Roms for Siemens.
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