Steven Poelmans - Marketing strategist / Business Made Simple Coach, Online Business Model Plan (OBM Plan)

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Network Power<100 people

Roles

🔥100%

Startup Founder

✔️100%

🧑‍💼100%

C-level Executive

Geos

🇨🇦100%

Canada

Work Background

$Online Business Strategist & StoryBrand Guide (fractional COO / CMO)$

Online Business Model Plan (OBM Plan)Online Business Strategist & StoryBrand Guide (fractional COO / CMO)

Dec. 2022België- Developed and implemented effective marketing strategies and collateral (websites, emails, sales funnels, lead magnets) that significantly expanded the client base. - Optimized systems and processes, leading to improved operational efficiency and productivity. - Created scalable revenue models that boosted profitability and facilitated business growth.

My Coach OfficeChief Enabling Officer

Dec. 2021- Leading the strategic direction of My Coach Office, a software company dedicated to providing comprehensive solutions for coaches. - Overseeing the development and launch of a client management platform, calendar, online courses, and payment page, providing coaches with an all-in-one solution for managing their businesses. - Fostering a culture of innovation and customer-centricity, ensuring our products and services meet the evolving needs of our clients. - Managing key stakeholder relationships, including investors, partners, and customers, to drive business growth and customer satisfaction. - Guiding the company through various growth stages, maintaining a keen focus on sustainable scalability and operational efficiency.

My Coach OfficeProduct Manager

Jun. 2019 - Dec. 2021- Product lifecycle management of our core offerings, including a client management platform with calendar, vision/goals, online courses and payment page. - Perform technical analysis to inform product development, ensure our software solutions are robust, reliable and meet our customers' needs. - Work closely with the technical team to prioritize feature development, resolve technical issues and deliver high quality software solutions. - Collect and analyze user feedback to inform product improvements resulting in improved user satisfaction and engagement. - Collaborate with cross-functional teams, including software development and customer support, to ensure product strategy aligns with business objectives.

Online Business Model Plan (OBM Plan)Software Engineer / Product Manager / UX Researcher

Aug. 2003 - Dec. 2018- Led the end-to-end development of software products, from initial concept to final launch, ensuring high-quality and timely delivery. - Utilized advanced software engineering techniques to create robust and scalable software solutions, improving system performance and reliability. - Managed product roadmaps, prioritized feature development, and coordinated cross-functional teams to align with business objectives and timelines. - Designed intuitive user interfaces and optimized user experiences, resulting in increased user engagement and satisfaction. - Conducted user research and usability testing to inform design decisions, ensuring products met user needs and expectations. - Collaborated closely with stakeholders to define product vision and strategy, effectively translating business requirements into technical solutions.