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Work Background
The Clever Muse StudioCEO & Creative Director
Mar. 2017Asheville, North Carolina, United States · On-siteThe Clever Muse Studio is a boutique public relations and marketing agency, hand-crafting thought leadership campaigns for our unique group of clients. We help creative geniuses promote themselves, their thought leadership, and their products and services through thoughtful and meaningful career management, marketing and PR. We partner with our clients to create campaigns that change minds as well as increase sales. As a boutique agency, our team is committed to helping our clients create more impact, connect with their ideal clientele, and achieve remarkable results.
Tango Scientific SolutionsFounder | Principal Strategist | Scientist
Oct. 2016 - Jan. 2020Asheville, North Carolina- I coach influential scientists and researchers to shape and share the story of their unique and invaluable knowledge for media appearances, grant-writing, research branding, and communications campaigns. - I offer product and brand development services for businesses integrating scientific and technological products and scientists wishing to offer “science as a service” by developing their own businesses. - I provide marketing, promotion, lead generation insights, content creation, curation and audience development services for 18 science startups. - I've created custom white-label scientific content for consumer and technical brands to use in shareholder information, advertising, and marketing campaigns.
- I've implemented user-generated content social media campaigns to connect influencers, media, consumers, and stakeholders in real-time to explain complex issues and generate community during in-person and online events, professional conferences, and product launches. I help businesses use science strategically while building equally beneficial partnerships for scientists to garner much-needed research support and broaden the impact of their discoveries. I noticed over the course of my career as a manager of businesses and science programs that while B2B success is based on personal relationships, science is actually "productized" -- discoveries are highlighted and the scientists themselves are minimized. My goal is to celebrate, empower, and support scientists by reframing their influential work into services and solutions the business community and society can understand how to use.
Cooperative Institute for Climate and Satellites - North CarolinaSenior Managing Editor
Jan. 2015 - Oct. 2016Asheville, North Carolina, United StatesUnder my direction, the Technical Support Unit provided extensive scientific, editorial, graphics, metadata, software, web design, and project management support for the U.S. Global Change Research Program's (USGCRP) "The Impacts of Climate Change on Human Health in the United States: A Scientific Assessment." Working closely with colleagues at USGCRP, the Environmental Protection Agency, and other agencies, the team facilitated on-time delivery of multiple review drafts and the final report and website, which were released on April 4, 2016. Team accomplishments:
• Successful collection of all metadata adhering to standards and secured copyright permissions for the USGCRP Climate and Health Assessment data and graphics. • Development of USGCRP's next-generation, real-time climate science metadata collection and standards adherence system. • Design, development, distribution and management of the award-winning health2016.globalchange.gov website.
Cooperative Institute for Climate and Satellites - North CarolinaExecutive Director, Parthership for Resilience
Sep. 2014 - Nov. 2016Asheville, North CarolinaThe Partnership for Resilience is a consortium of private industry, academic research groups, nonprofit leaders, and government decision makers interested in working together to create societal resilience.
Cooperative Institute for Climate and Satellites - North CarolinaDeputy Director NOAA Technical Support Unit, National Climate Assessment
Jun. 2012 - Dec. 2016Asheville, NC · On-siteIn my role as Deputy Director of the Technical Support Unit for NOAA’s National Centers for Environmental Information, I was responsible for end-to-end project planning and management for a 22-person unit charged with designing, developing, implementing and deploying federal websites, data & metadata standards and portals, production workflow software systems, scientific analyses, content generation, technical editing, graphical design, and print publications. I adapted and used Agile development practices to coordinate cross-team activities and developed or re-engineered technical and business processes while facilitating purposeful interaction between 366 scientists, a 61-person federal advisory committee, 14 federal agencies, and a national coordinating office.
Cooperative Institute for Climate and Satellites - North CarolinaClimate Assessment Program Coordinator
Nov. 2011 - Jun. 2012Asheville, North Carolina AreaI am a Senior Scientist providing program management for NOAA and NOAA's Technical Support Unit of the National Climate Assessment. The National Climate Assessment is being conducted under the auspices of the Global Change Research Act of 1990, which requires a report to the President and the Congress that evaluates, integrates and interprets the findings of the $2.6 billion federal research program on global change (USGCRP) every four years.
STG Inc.Tropical Meteorologist
Sep. 2009 - Oct. 2011Asheville, NC · On-siteGovernment Contractor with STG, Inc. working at NOAA's National Climatic Data Center
In this scientific research position, my responsibility was to produce and maintain an historical tropical cyclone track and intensity climatology to help understand the patterns, numbers, and strength of tropical cyclones worldwide.
• Coordinated a cross-discipline team of 6 scientists tasked with developing and maintaining scientific software to incorporate new and newly discovered historical storm and marine data into the data set.
• Established reliable and consistent methods for updating the data set using storm tracks and intensities from 17 international forecasting offices with different formats, standards, and variables while collecting and standardizing any available metadata to produce a well understood data record suitable as a Standard forThe World Meteorological Organization.
• Scoped the functional requirements for the design and development of a web-based citizen science project to perform a scientific reanalysis of worldwide tropical cyclone strength.
Acclimate. LLCOwner
Jan. 2007 - Sep. 2009Climate Consulting
NASA Goddard Space Flight CenterDoctoral Fellow
Jan. 2001 - Dec. 2005Greenbelt, MDTropical meteorologist - worked with TRMM data for my dissertation
The Ohio State UniversityStaff Research Associate
Jun. 2000 - May. 2002Byrd Polar Research Center, Columbus, OhioI was hired by the Ice-Core Paleoclimatology Group as a statistician and to plan and manage expedition team activities in Antarctica, Greenland, The Tibetan Plateau, Kilimanjaro, and Alaska.
• Statistical analysis of ice-core paleoclimatology records including time-series analyses, empirical orthogonal function (EOF) analyses, and spectral (signal processing) analyses.
Advance-team planning for expeditions including base-camp preparation, requisition of supplies and services, meal preparation and planning, shipping and receiving of equipment and frozen ice-core sample tubes.
Speirs Architectural DesignManaging Partner and Project Manager
Sep. 1991 - May. 2000Wooster, OhioI worked closely with our clients to understand their needs and expectations about the design, use, cost, and impact of their project. My responsibilities included scoping the projects, reaching design consensus, writing specifications, managing and negotiating contractor and sub-contractor relationships, and all project and general business management. Our design philosophy was to create a built environment that provides aesthetic, economic, and ecological benefits and usefulness through designs using appropriate scale, technology, and use of resources create a timeless product that can easily and enjoyably withstand the test of time. Speirs Architectural Design worked closely with the Timber Framers Guild of North America and donated volunteer time and labor to community projects such as a covered bridge in Guelph, Ontario, reconstructing the Barn at Malabar Farm for the State of Ohio, and building trebuchet's with the Cadets at the Virginia Military Institute.
Gilbert Lumber Company IncDirector of Sales and Marketing
May. 1989 - Oct. 1993Smithville, Ohio · On-siteMy position at Gilbert Lumber began as a consulting project during my MBA at Kent State University. I was charged with rejuvenating the aging sales force, increasing inside and outside sales, instituting computerized project bidding processes, and beginning the process of becoming ISO 9001 Certified. I increased sales from $1.7M to $7.2M in two years, developed deep customer service relationships with Timken Roller Bearing, Hoover, National Cash Register, Electrolux, the automotive industry and Walmart. My work with the National Wooden Pallet and Crate Association established an international pallet recycling program that matched empty backhauling trucks to pallet loads needing transport. Broken pallets were returned to our facility and recycled using magnet equipped machinery to catch nails while wood was re-sawn to shorter lengths and used to make a new product line of pallets made from the recycled wood. Scrap wood was shredded and used as mulch. This project saved more than a million pallets from the landfill in two years and is still in operation today. Manufacturing a pallet costs less than the fee to dispose of a pallet in a landfill. Indirect savings in the manufacturing sector continue. In addition to my Sales and Customer Relation activities, I installed the first computer network and connected this business, which began in Smithville, Ohio in 1867.
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