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Work Background
PlaywireBusiness Development Consultant
Jan. 2023United States
Gourmet AdsProgrammatic Account Manager
Aug. 2021 - Apr. 2022
PlaywireAccount Executive
Sep. 2017 - Apr. 2020- Responsible for $3MM+ in Digital Advertising Sales yearly
- Educate agencies and advertisers on Playwire digital products.
- Built and maintained strong, long-lasting client/agency relationships.
- Executed programmatic campaigns from start to finish; setup, implementation, optimizations, reporting. - Developed integrated marketing proposals, including deck and media plans.
- Collaborated with the account management team on all aspects of campaigns, including monitoring pacing, screenshots, reporting & optimization recommendations.
Playwire MediaNetwork Operations Coordinator
Jun. 2016 - Sep. 2017Deerfield Beach, FL- Manage and maintain relationships with all network partners to ensure effective monetization of Playwire's inventory across all sales channels (previous clients Rubicon, PulsePoint, MediaMath, Centro, Eyeview, AppNexus, Index Exchange, SpotXchange, Telera, Smartclip)
- Develop relationships with partners on a programmatic basis - Responsible for daily operations and accommodate all client requests - Monitor, optimize, and report on all activity - Prepping, launching, and maintaining technical aspects of all campaign
- Troubleshooting tag-related issues, reporting/delivery discrepancies, and implementation concerns
- Provide clients with measurable results and use their feedback to improve campaign performance
- Develop new business relationships globally
AB&A AdvertisingSocial Media Strategist
Jul. 2012 - Feb. 20161235 Coral Way Miami, FL 33145Responsible for setting up social media accounts and maintaining daily activity. Developing the online content for posting on all designated social media platforms and create, curate and manage all published content for accounts such as Brickell Motors, KidzStuff, Ocean Cadillac, Miami Lighthouse
Miami Club RumDirector Of Special Events
Dec. 2011 - May. 20132320 North Miami Avenue, Miami, FL 33127Responsible for managing events and ensuring deadlines and budgets are adhered to. Directed coordination of activities to prepare for the day of the event. Hire, train, and educate staff on proper event procedures. -Calculate budgets and adjust when necessary.
-Book venues and negotiate fees.
-Prepare invitations and send out at appropriate time.
-Hire bartenders and wait staff.
-Drive attendance to the event.
-Promote the event using flyers and social media.
-Analyze event performance and prepare metrics presentation.
-Define company brand through events.
-Ensure staff is adequately prepared for event.
-Ensure day of event goes smoothly.
-Set up booths, flowers, decorations, and other event decor.
-Plan menus, order food, and hire chefs or caterers.
-Give final approval for items such as music and menus.
City of Miami Mayor's OfficeExecutive Administrative Assistant
Jun. 2011 - Mar. 2013Miami, FLResponsible for supporting high-level executives and management. I provide administrative support and other numerous duties, including scheduling, writing correspondence, emailing, handling visitors, routing callers, and answering questions and requests. -Provide administrative and clerical support to departments or individuals.
-Schedule meetings and arrange conference rooms.
-Alert manager about cancelations or new meetings.
-Plan events and volunteer activities.
-Maintain office procedures.
-Prepare statistical reports.
-Manage spreadsheets.
-Greet and receive visitor.
-Prepare confidential and sensitive documents.
-Coordinate office management activities.
-Determine matters of top priority and handle accordingly.
-Prepare agenda for meetings.
Amuse AccessoriesSales Associate
Aug. 2009 - Mar. 2010Miami, FL
Banana Republic / Gap Inc.Sales Associate
Sep. 2008 - Mar. 2009Miami/Fort Lauderdale Area
City of MiamiIntern To The City Commissioner
May. 2008 - Jul. 2008Miami/Fort Lauderdale Area- Answer phone inquiries, direct calls, and provide basic company information; oversee mail deliveries, packages, and couriers
- Perform clerical duties, take memos, maintain files, and organize documents; photocopy, fax, etc. as needed
- Set up, break down, organize, and maintain conference rooms, training rooms, and meeting rooms; update company calendars
- Attend company functions and networking events
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