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Work Background
TripianGTM Advisor
Apr. 2024Toronto, Ontario, Canada · RemoteTripian is a big data and algorithm service that provides the power to B2B Travel Services companies to generate hyper-personalized recommendations that enhance the travel planning process.
NowVertical Group Inc.Vice President of Global Sales
Jan. 2023Toronto, Ontario, Canada · RemoteAs the Vice President of Global Sales, Robert is responsible for leading growth and expansion across a portfolio of NVG AI/ML products by generating new logo and expansion revenue opportunities to achieve profitability and organizational growth. Lead the go-to-market sales execution across the AI/ML NowVertical Product portfolio. Manage & Coach sales resources across multiple markets: North America, Latin America, Europe and the Middle East. Build and maintain relationships with key customers and strategic partners to expand organic revenue opportunities. Drive revenue growth by identifying new use-case opportunities. Collaborate with Product and Solutions teams to optimize product-solution offerings and pricing strategies.
The Expert PressSVP, Head of Sales
Jun. 2021 - Oct. 2022CanadaAt The Expert Press, we enable your subject matter experts to contribute credible analysis and commentary bylines, known as expert news. This authoritative news content is in demand with our publication network of more than 150 major news, financial and trade media outlets because their readers need and want it. Robert is charged with developing the sales strategies to achieve the company’s goals and create a culture of success in one of publishing most compelling start-ups. • Built the sales operations function from the ground up, and resourced it to deliver profitable growth • Defined the sale process to pivot from a traditional services organization to a SaaS+ model
• Implemented the infrastructure and systems to support the success of the sales function
• Grew customer based into new segments and tier 1 companies, expanding revenue opportunities
• Defined and oversee sales staff compensation and incentive programs that motivate the sales team to achieve their sales targets
• Defined and lead sales training programs that enabled staff to achieve their potential and support company sales objectives
• Worked closely with the marketing function to establish successful support, channel, and partner programs
SkywordExecutive Director, Brand Partnerships
Jun. 2018 - Jun. 2021Boston, Massachusetts, United StatesSaaS+ based content marketing with a sales focus across the c-suite for a content operations platform and content creation professional services. • New logo wins 110% of quota, awarded top performer 2019 • Exceeded account growth targets and renewal 2018-2019 for key large-scale clients, including GE Health, Citizens Bank, First Citizens Bank, and Colgate-Palmolive, Johnson & Johnson
Pace CommunicationsEnterprise Inside Sales Lead
Dec. 2013 - Jun. 2018Greensboro--Winston-Salem--High Point AreaIntegrated marketing, and digital transformation consulting within Financial Services and Retail
• Enterprise inside sales lead for Wells Fargo, Walmart, AAA, TIAA
• Responsible for incremental revenue through key account expansion 4MM
Loudscout IncFounder
Oct. 2013Toronto, Ontario, Canada · RemoteReady to ignite your B2B tech startup’s revenue engine but not quite ready for a full-time VP of Sales? Loudscout’s fractional sales offering delivers the strategic guidance, data-driven insights, and process optimization you need to build a scalable sales foundation – tailored to your budget and goals.
Four Seasons Hotels and ResortsGlobal Director of Interactive Marketing
Jul. 2010 - Dec. 2013Toronto, Canada AreaLed significant growth and expansion of ecommerce and global marketing build key market awareness through extensive social media, website, and magazine redevelopment. • Directed internal digital transformation of marketing strategies and agile testing approaches across a multi-disciplinary team of 40, successfully reducing time to market for innovation by 50%. • Grew revenues outside of US market (BRIC) from 150MM to 300MM inside 3 years.
• Awarded L2 digital “Genius” hospitality 2011
IsobarVice President Strategy Business Development
Jul. 2007 - Jul. 2010Toronto, BostonResponsible for developing new service lines, integrated service offerings, and cross-agency teams to deliver a truly differentiated offering in the marketplace. Highlights: • Directly responsible for US growth and development
• Oversees client development planning and execution for N.A accounts • Continued oversight over client growth and development in Canada, focusing on YUM! Brands, RONA, Suzuki, Mattel.
• Developing Mobile, iPhone and Influencer Marketing service lines.
• Lead executive on pitch development and execution.
Home Depot CanadaMarketing Manager Online Experience
Apr. 2004 - Jul. 2007Direct responsibilities over Creative Services and User Experience, providing strategic and creative leadership for the user experience and interactive marketing of homedepot.ca. Highlights: • Grew online sales over 100%, year over year. • Developed and led a team from the initial management layer of 3 to 24 staff within two years. • Was awarded the Retail Council of Canada Award of Excellence for Online Retail Experience 2006 and the Endeca Navigator Award for North America. • Was selected for SLT executive training and given additional marketing responsibilities over the Installation and Contractor lines of business. • Responsible for the current design and user experience of homedepot.ca.
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