Yesica Robayo

Trade show project manager @Exhibit Xperts

Business Development Manager🔥 Startup FounderBusiness Owner👍 Sales & BizDevCustomer Success Manager

As a dedicated and bilingual (English/Spanish) trade show project management specialist, I have a proven track record of success. Certified as a CAPM since 2019, I bring extensive experience in overseeing complex projects and managing teams across diverse environments. My key competencies include trade show management, brand management, vendor management, remote work, team leadership, communication, budgeting and resource management, risk assessment, stakeholder engagement, client satisfaction, business development, event management, strategic planning, project management, meeting/event planning, relationship management, and being deadline oriented. As a Senior Project Manager I have consistently ensured project deadlines were met while adhering to high-quality standards and budget constraints. I developed and executed brand strategies and marketing programs, significantly contributing to lead acquisition and customer growth. I improved customer service experiences and facilitated organic growth through effective engagement strategies. Additionally, I managed suppliers and customer relationships, optimized financial resources, and drove corporate sales. My bilingual skills have been instrumental in facilitating communication between international teams, fostering collaboration and inclusivity. By implementing project management best practices, I have successfully improved operational efficiency and streamlined processes.

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Work Background

EFEX Design & DisplaySenior Project Manager

Aug. 2016Orlando, Florida, United StatesEnsured project deadlines are met and ensured projects adhere to quality standards * Maintained efficient project operation and stayed within budget * Developed brand strategy and executed product marketing to acquire new leads * Planned, developed and executed marketing programs that attracts new customers * Improved customer service experience, engaged customers and facilitated organic growth * Oversaw project management, personnel management, development and marketing growth strategies * Handled suppliers and customers, management of financial resources, customer service and corporate sales

JMagro SASGeneral Manager

Nov. 2013 - Nov. 2015Bogota, D.C., Capital District, ColombiaCoordinated business operations in ways that ensure maximum productivity * Supervised employees & provided feedback to improve efficiency and effectiveness * Established, developed and maintained positive business and customer relationships * Managed restaurant operations for growth, market penetration, improved margins and market share * Built strong relationships with all levels of clients and customers and teams to accomplish goal * Recruited and trained new employees, designed and developed sales strategies * Handled suppliers, ensured customer satisfaction, handled financial strategies, and developed social events

SHANGHAI CLUBGeneral Manager

Jul. 2010 - Dec. 2013Bogota, D.C., Capital District, ColombiaPerformed general administrative support tasks to ensure organizational sustainability * Developed administrative process to achieve organizational objectives and improve efficiency * Handled administrative requests and developed a positive culture of administrative excellence * Implemented administrative improvements and organized workflow to ensure a productive workplace * Oversaw personnel management, and marketing growth strategies, management of suppliers and customers * Managed financial resources, public relations, event creation and supervision of the communication strategy

KAPITAL CARGA LTDADirector Corporate Development

Mar. 2005 - Apr. 2010Bogota, D.C., Capital District, ColombiaMar 2005 - Apr 2010 (5 years 2 months) Designed and implemented a strategic business plan that expands organization’s customer base * Ensured the adherence to and implementation of an effective logistics plan * Oversaw the development of the logistics and safety areas * Implemented the quality and security systems ISO 9001 and BASC

ASEFINCOLGerente

Mar. 2002 - Jan. 2005BogotaImplementación y desarrollo de fondo de préstamos para empleados, manejo del área financiera y administrativa

CELLNET LTDAAsesor Comercial

Sep. 1996 - Jun. 1998BogotaComercialización de servicios de telefonía celular y televisión satelital.

Gaseosas GlacialAsistente de Gerencia

Apr. 1994 - Dec. 1995BogotaPlaneación, organización, ejecución y control de estrategias de comercialización, diseño de planes de desarrollo para el área de mercadeo, supervisión de vendedores y agencias, creación y desarrollo de planes de capacitación de vendedores, análisis de informes financieros.