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Work Background
AffinitivDirector of Digital Marketing
Aug. 2022
AffinitivManager of Search Engine Optimization
May. 2021 - Aug. 2022Chicago, Illinois (remote)
Cox Automotive Inc.Senior SEO Analyst
Nov. 2020 - May. 2021
Cox Automotive Inc.SEO Analyst
May. 2016 - Nov. 2020Burlington, Vermont Area (remote)• Manage websites for key client accounts while reporting on monthly performance metrics
• Improve marketing strategies by increasing the organic online presence for automotive websites
• Develop custom content and optimize pages while exploring analytics to gauge positive trends
• Conduct qualitative audits of content and sites to create a long-term vision for strategic growth
Cox Automotive Inc.Content & Design Specialist
Sep. 2015 - May. 2016Ft. Myers, FL• Composed and published all custom SEO content for automotive dealerships
• Executed content strategies, maintained and published live HTML for all automotive brands • Improved department turnaround time for new SEO launches by over 50%
• Demonstrated efficiency with various content management systems (CMS)
Lynch Archer PR EntertainmentSocial Media & Content Manager
Aug. 2014 - Jan. 2017Beverly Hills, California (remote)• Responsible for maintaining all social media accounts for celebrity clients
• Assisted in the coordination of high profile red carpet events by organizing media and talent arrivals
• Maintained media contact lists and created press releases
Viacom- MTVCommunications & Publicity Associate
Aug. 2014 - Dec. 2014Santa Monica, California• Organized press events with MTV talent and created weekly press-coverage reports for all current shows • Updated the network website daily with current content, news, posts, pictures, and related articles
Motor Components, LLC.Marketing and Design Coordinator
May. 2013 - Aug. 2014Elmira, new york• Created the company’s product catalog, and provided assistance in the design of their new website, as well as designing international product packaging, posters, and brochures
• Supported marketing operations by developing new content strategies
DiSano's Creative CanvasMarketing Office Manager
May. 2010 - Aug. 2012Frankfort, New York• Designed and managed the company website and created all marketing content and materials
• Facilitated customer appointment scheduling and responsible for payroll accounts
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