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Work Background
Consultant
Consume Communications LtdConsultant
Feb. 2016Manchester, England, United Kingdom · RemoteDigital marketing consultancy supporting businesses with the development of their brand presence with effective communications management, digital marketing, and event management. We specialise in working with tech enabled business to craft communication plans aligned with commercial objectives to support market penetration and business growth. Consume Comms offers a plug in marketing resource to build an effective marketing strategy or to act alongside existing marketing teams as a support resource on specific projects and campaigns. • Brand Engagement: Review of sales resources and development of corporate identity for effective client recruitment and retention •Digital marketing: SEO auditing, and digital content planning • Event Management: planning, promotion and delivery of trade shows, open days, and community events
Co-Founder
Little Yellow Rice CoCo-Founder
Feb. 2019Manchester, England, United Kingdom · RemotePeranakan | Malaysian | Straits Chinese cuisine - 🍚 Pop up kitchen 🥢 Private events 🍜 Small batch sauces 🌶
Council Member
BIMA (British Interactive Media Association)Council Member
Dec. 2020North West, UKBIMA Yorkshire is focused on providing peer support for agencies, brands, tech companies, universities and professional services groups in the region whilst helping to amplify our collective voices on a national stage. In practice this means: Facilitating regular senior leader meet ups to provide support, a listening ear and practical advice from industry peers. Ensuring Yorkshire representation at national BIMA events such as Springboard, the Autumn conference and national councils on Diversity and Inclusion, AI and Data amongst others. Driving awareness of the digital industry by rolling out national BIMA initiatives such as Digital Day to Yorkshire schools and colleges. Signposting BIMA events and awards that can provide brand visibility, networking and training for all. Championing an inclusive membership across the Yorkshire region from Leeds to Sheffield, Halifax to Barnsley. Facilitating relationships with regional Local Council representatives as well as local tech digital and innovation communities including but not exclusive of organizers of Leeds Digital Festival, Leeds Digital Board, WiLD, Empowering Women with Tech
Communication & Engagement
esea contemporaryCommunication & Engagement
Jul. 2023 - Mar. 2024Manchester, England, United Kingdom · On-siteesea contemporary is the UK’s only non-profit institution specialising in presenting and platforming artists and art practices that are informed by East and Southeast Asian (ESEA) heritages.
Event Organiser (Leeds)
Glug EventsEvent Organiser (Leeds)
Aug. 2014 - Jul. 2020Leeds, United KingdomGlug is a series of events for the design and creative community. The showcase event is held in London but there are now 10 other events around the world. Based around a series of talks and informal networking, Glug has become one of the most exciting, credible and well attended creative events around. Established in 2007, it’s an eclectic mix of people from all creative walks of life; from advertising, graphic design and the visual arts through to fashion, architecture and the crafts. www.glugevents.com
Marketing Manager
Diva Telecom LtdMarketing Manager
Sep. 2014 - Aug. 2016Leeds, United Kingdom• Brand development, web site traffic growth, website UI and advertising revenue. • Develop marketing strategy which is targeted across multiple industry sectors and identify existing sectors Diva Telecom operates within and create new routes to market for the products and services. • Creative and technical copy writing and management of web content via CMS system • Develop social media strategy and manage activity, analyse successful channels, drive new business through social media, create engaging content and respond to customer engagement • Implementing effective SEO strategies include the implementation and management of PPC campaigns • Creative direction and graphic design of online and offline branded sales materials
Marketing Manager
Shorts LiftsMarketing Manager
Mar. 2010 - Aug. 2014Bradford, United KingdomKey Projects: - Liftex 2013 (Lift & Escalator trade Show) – Concept, event management, event promotion online and offline, liaise with exhibition designer to create artwork, support material - New Shorts Environmental website launched August 2012 – replicate Shorts website for Shorts environmental division, amend design of style sheet and populate with content and apply relevant SEO. - Shorts Open Day 2012 – Interrogate contact database for guest list, events management, design of support materials including invitations and sales sheets and sourcing of merchandise - New Shorts website launched July 2011 – design of style sheets and management of web agency to deliver website in line with Shorts branding and in budget. - Liftex 2010 (Lift & Escalator trade Show) – Event management and design of support materials including complete literature overhaul and merchandise Responsibilities: - Produce and manage annual marketing budget considering new areas of development, maintain relationships with suppliers and negotiate rates. - Coordinate all company events such as open days, and trade exhibitions, including all aspects of event management from sourcing suppliers to generating guest list and collating support materials such as literature and merchandise - Creation of new company websites, maintain and develop format and content in line with effective SEO methods - Create and maintain the template for which sales literature is produced and generate artwork for new promotional literature as required. - Set up of social media network and development of online marketing campaigns using website newsfeed, twitter, facebook, Linked-In, YouTube and Keek.
Marketing Coordinator
SimplyBiz GroupMarketing Coordinator
Nov. 2008 - Mar. 2010Huddersfield, United Kingdom- Provide support to the marketing team with retention & recruitment activities through direct mail campaigns, e-mail shots and events; member meetings and award ceremonies. - Maintain & develop areas of the company website, create and build dedicated partner micro-sites - Create promotional initiatives for various membership schemes and brief design team on promotional materials required. - Develop and maintain the partner deals which are passed on to members through discounted products; including negotiating discounts, introducer fees, and marketing provision of discounted offering - Produce ad-hoc press articles and newsletters, including sourcing content and build online in bespoke CRM system Professional qualifications: Certificate in Financial Planning (passed Sept 2009), Copywriting for Business (course undertaken July 2009)
Sales Support Supervisor
SimplyBiz GroupSales Support Supervisor
Oct. 2007 - Oct. 2008Leicester, United KingdomOverseeing day to day operations of the Sales Support Department for three UK financial support service companies; ensuring successful registration of new members, database management, telephone and email support to over 3,000 lFA members. Ongoing reviews of systems and processes and efficiency implementation. - Initial contact point for all new members and ongoing membership enquiries. - Website management and review of support documents available online - Liaising with 3 separate company Directors to ensure effective and consistent brand management. - Commission enquiries and report production for MI. - Creation and distribution of promotional flyers both in print and HTML format for member marketing.
Event Staff
Stones Events - Food & DesignEvent Staff
Jan. 2007 - Dec. 2009Leicester, United KingdomDuring my time at stones events I had the opportunity to work at a variety of events on a national scale ranging from retail shop launches to weddings and corporate functions. In my capacity as senior staff I was required to supervise and support staff within my team and deal with any problems or complaints. Most events required silver service, champagne and wine service as well as working on a fully functioning bar including coffee service. As a senior staff member I was also required to assist in the pre-event set up of the venue which allowed me to gain many practical skills as well as gain experience of dealing with clients and suppliers.
Freelance Marketing Consultant
Leicester Creative Business DepotFreelance Marketing Consultant
May. 2005 - Sep. 2007Leicester, United KingdomProvided ad-hoc marketing assistance to companies within the Leicester Creative Depot, a hub of creative businesses. - Marketing strategy - Direct mail - Market research, competitor analysis - Build of client databases - Consultancy for tendering for projects

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