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Work Background
Deep Lake SoftwareChief Executive Officer
Feb. 2024Nashville Metropolitan AreaI lead the new team at Deep Lake Software, a group of friends and investors who buy, operate, and grow emerging technology companies to create tons of growth and value for our customers, our investors, and ourselves.
CPGvision by PSigniteChief Executive Officer
Sep. 2023 - Feb. 2024Nashville Metropolitan AreaI'm thrilled to be leading the great team at PSignite, developers of CPGvision, our purpose-built product for consumer packaged goods organizations that helps them plan, analyze, and execute their annual plans, trade promotions, and pricing adjustments--all with an eye towards growing lift, revenue, and profit.
HomewardVice President Marketing
Aug. 2022 - Jul. 2023Nashville Metropolitan AreaHomeward is a modern home finance company that helps real estate agents and their clients overcome the limitations of traditional mortgages. The Homeward Cash Offer eliminates the finance, home sale, and appraisal contingencies, enabling homebuyers to win with cash and, when necessary, to buy their new home before they sell their old one.
NcontractsEVP, Marketing
Jul. 2020 - Jul. 2022Brentwood, Tennessee, United StatesI led the marketing function for this GRC leader focused on the banking and fintech marketplace. Our products spanned from risk and audit products to board portals and compliance software.
ZenotiSVP Marketing
Jul. 2019 - Jul. 2020Bellevue, WAI was the SVP of Marketing at one of the fastest growing start-ups in the Puget Sound region, Zenoti. Zenoti provides an all-in-one, cloud-based AI software solution for customers in the spa, salon and med spa industry in over 50 countries. The product allows users to seamlessly manage every aspect of the business in a comprehensive mobile solution: online appointment bookings, POS, CRM, employee management, inventory management, built-in marketing programs and more. We help clients streamline their systems and reduce costs, while simultaneously improving customer retention and spending.
PushpayChief Marketing Officer
Feb. 2018 - Jul. 2019Greater Seattle AreaI was the chief marketing officer for Pushpay (NZX: PPH), the largest donor management platform for the non-profit, faith industry. I'm super proud of what we built during my time there--a few of the highlights of what my team and I accomplished for Pushpay included the following: We helped drive top-line revenue growth at the company of 40% to $100M ARR as we increased our advertising throughput and efficiency by 50%, delivering thousands of more leads to the sales and marketing teams that converted into opportunities.
MarchexExecutive Vice President Marketing
Oct. 2016 - Feb. 2018Greater Seattle AreaMarchex used AI and machine learning to help marketers connect their marketing spend to what drove a prospective customer to pick up the phone; understand what was said on the call to discern if the caller turned into a customer; and acquire more customers just like the phones that are calling today. I was a member of the executive operating committee for this $150M publicly traded company (MCHX) focused on the emerging category of call analytics, and lead a team of 23 marketers focused across all key functional areas—PR and awareness, digital marketing and social, content and demand generation, events and customer marketing, and product marketing and customer insights.
VertaforeVice President Marketing
Nov. 2013 - Oct. 2016Bothell, WAI led the global marketing organization for this $500M provider of technology solutions to the insurance industry. My accountabilities included brand marketing, product marketing, digital/web, marketing communications, PR/social, demand generation, events, and content marketing. Our team executed the sale of the company in August 2016 to a JV of Bain Capital and Vista Private Equity Partners for $2.7B
EgenciaVice President Global Marketing
Apr. 2012 - Nov. 2013Greater Seattle AreaAt Egencia I led the global marketing and product management organization for the fastest growing corporate travel company in industry with revenue exceeding $300M and a team of 28 people across six countries.
MicrosoftWW ERP Marketing Director
Sep. 2007 - May. 2012Bellevue, WAAt Microsoft, I was the marketing leader of a team of 16 for the $1 billion Dynamics enterprise resource planning (ERP) portfolio of products and cloud services, where my accountabilities focused on the development and execution of a global ERP marketing plan across 85 subsidiaries around the world to achieve our targeted revenue goals.
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