Savage BrandsDesign Director
Dec. 2019 - Apr. 2025Houston, Texas, United StatesBranding + Design + Creative Marketing Competencies • Brand creation and visual identity development strategically achieving client, brand and marketing goals • Pitch concepts, design rationale, and visual direction to client, client teams, and key stakeholders • Work experience spanning branding, visual identity, logo design, graphic design, print, environmental, web, interactive, and UX/UI design • Created cohesive branding systems and design solutions for marketing, advertising, B2B communications, investor relations, and internal corporate campaigns • Worked collaboratively with strategists, designers, production teams, account managers, marketing directors, vendors, and clients • Detail-oriented creative and art direction from concept to production to client success Client: FlexSteel • 38 new accounts added within the first year of the rebrand initiative • 248% increase in FlexSteel website traffic • $100M generated in leads Client: Team • $35M in influenced opportunity revenue with over 580 opportunities • 85% increase in leads from rebranded website • 63% increase in Q1 sales • 72% increase in LinkedIn followers