Clarice Araujo

PRODUCT | UX DESIGNER @freelancer

FigmaPrototypeAdwordsCanvaPortugal💸 MarketingUX/UI DesignerProduct Designer🐦 DesignBrand Marketing Manager

Dear Recruiters, Despite my recent experience in Product/UX design, I want to highlight my extensive background in client services across various positions and sectors. I've developed a user-centered and detail-focused approach that's critical for delivering effective solutions to the position you're looking to fill. My move to UX design was intentional. I'm confident my skills will bring value to any company that chooses to engage my services. Throughout my career, I've focused on understanding client needs, their clients' needs, and overall business requirements. I believe this broad perspective sets me apart. Regarding UX/Product design skills, I'm progressively proficient in the necessary methodologies and tools, such as Figma. The pursuit of knowledge and continuous improvement drives my professional life, and I find fulfillment in engaging with other professionals and curious minds. I hope you recognize the value I could bring to your company. Below you will find a short resume of my experience With two decades of hands-on experience collaborating directly with clients and customers across diverse industries, including marketing, communication, advertising and design, both within multinational and national corporations and as a freelancer specializing in retail, services, and consumer goods. I bring two years of expertise in the Pharma segment, serving as a team leader in tech client services. I recently transitioned my career towards product design, seamlessly integrating my background and knowledge to cater to a variety of client needs throughout the design process. Some key highlights • Possess a multicultural background with extensive international living and traveling experience. • Completed the Executive Program in Luxury Marketing from the Catholic School of Business and Economics. • Demonstrated people management skills, including the coordination of tech client support teams in various regions. • Successfully managed global brands in highly competitive markets, both in Brazil and internationall

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Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app

Network Power<100 people

Roles

✨100%

Business Owner

Geos

🇮🇳100%

India

Work Background

Product Designer / UX Designer

Jun. 2023o KINGS GROUP – Premium Private drivers company in Lisbon - Website (UX, WIREFRAME, UI) - Squarespace platform. www.kingsgroup.com.pt o AE&COM PORTUGAL – ASSOCIAÇAO DE ÉTICA & COMPLIANCE DE PORTUGAL (UX, WIREFRAME, UI) - Squarespace platform. www.aecomportugal.com This Ethics and Compliance Association had a very specific briefing which was to bring warmth and inclusion mood to the website, distinguishing itself visually from the practices employed by legal associations and law firms websites. o HIKES OF LIFE – Personal coaching based in Switzerland - under construction (UX, WIREFRAME, UI - based on the brand guide) - Squarespace platform www.hikesoflife.com

Kings Group - Transportes ExecutivosMarketing Manager

Jun. 2023Lisboa, PortugalManaged brand positioning in the Portuguese market, overseeing merchandising, strategic partnerships, Google Ads campaigns, FB and Instagram Campaigns, social content, and website. Established best practices and quality guidelines for drivers. Fostered commercial relations with stakeholders such as DMCs and boutique travel agencies.

IQVIA PortugalCENTER OF EXCELLENCE ASSOCIATE SUPERVISOR – Portugal & Benelux

Jul. 2020 - Mar. 2022Lisboa e RegiãoLed teams providing app support for Pharma companies' sales force teams in the Tech Services department.

IQVIA PortugalCENTER OF EXCELLENCE ASSOCIATE SUPERVISOR - Pierre Fabre & Portugal

Oct. 2019 - Jul. 2020Oeiras, Lisboa, PortugalManaged teams providing app support for Pharma companies' sales force teams in the Tech Services department.

IQVIA PortugalTECH ANALYST, RND

Jul. 2018 - Oct. 2019Oeiras, Lisboa, PortugalHealth information technology and clinical research Mediating communication between laboratories, doctors, Project Managers and Clinical Research Associates; Technical assistance for sites participating in clinical trials; Customer support for IQVIA product use and orders; Processing orders for hospitals and coordination with the logistics department.

MINK'A DEVELOPMENTSDigital Marketing Manager at SERENEPOPEIA

Sep. 2017 - Nov. 2017Lisboa e Região, PortugalCreated and executed online and offline marketing activities, communication materials, website content, and social media strategies for the app (PWA).

FreelancerMarketing Consultant & Graphic Designer

Jan. 2017LisbonProvided marketing 360º services, including digital marketing consulting, strategy creation, and development. Graphic design for various requests such as institutional presentations, event promotional materials, and invitations. o KINGS GROUP Managed brand positioning in the Portuguese market, overseeing merchandising, strategic partnerships, Google Ads campaigns, FB and Instagram Campaigns, social content, and website. Established best practices and quality guidelines for drivers. Fostered commercial relations with stakeholders such as DMCs and boutique travel agencies. www.kingsgroup.com.pt www.instagram.com/_kingsgroup www.linkedin.com/company/kingsgrouptransportesexecutivos/ https://www.youtube.com/@KINGSLISBOA Important remark: I collaborate with that client on a flexible basis, dedicating a few hours weekly. I want to assure prospective employers that this arrangement is managed to complement, not compromise, my commitment to a full-time position. o MILA SORAGI www.instagram.com/inglesdamila Developed the social content for this Brazilian English teacher. o ZENITTE AQUARIO – astrology Visual identity design logo, color scheme, fonts, applications, etc. o ROTI - Former restaurant in Lisbon Designed the entire client experience, visual communication, and social content

Morazzo Destination WeddingsCo Founder & Marketing Director

Dec. 2016 - Jun. 2018Lisboa e Região, PortugalDeveloped and executed comprehensive marketing plans, overseeing branding initiatives, and creating presentations and proposals for clients. Planned and managed social media strategies and partnerships. Coordinated website content and development.

Ogilvy & MatherAccount Executive

Mar. 2015 - May. 2016Région de Rio de Janeiro, BrésilManaged accounts within the agency, focusing on SC Johnson Categories (Home Cleaning and Air Care) and OLX. Prepared briefings and coordinated the creation of communication materials, emphasizing the local adaptation of global campaigns. Coordinated the national promotion Glade Barcelona, including key visual creation and film placement. Managed merchandising actions, collaborating with the media department, communication vehicles, and production teams. Controlled clients x agency costs spreadsheets.

Geometry GlobalRegional Account Executive - Latin America

Aug. 2013 - Mar. 2015Région de Rio de Janeiro, Brésilo BRITISH AMERICAN TOBACCO (BAT) - GLOBAL TRAVEL RETAIL CHANNEL Coordinated the Latin American channel, focusing on developing strategies and communication plans for sales results and brand awareness. Managed the production and implementation of communication materials and marketing activities throughout the channel. Coordinated Category Advisers/Hostesses in each end-market to enhance total customer business progress and store visibility. o GENERAL MILLS Coordinated the strategic and creative development of a national project for sale points, inserted in the annual calendar of Company activations. "Tropicalized" the institutional program in Brazil (BoxTops for Education). o DUFRY Strategically coordinated and creatively developed a shopper campaign for Dufry Duty-Free shops and stores in Brazil. o SC JOHNSON Executed Shopper and trade marketing for the categories of Pest Control, Air Care, and Home Cleaning. Adapted global shopper campaigns to the local market. o ESSILOR Coordinated the creative development of point of sale and trade materials for the launch of the new Varilux collection. Coordinated the design development of the concept store for the launch of Kodak lenses in Brazil.

Geometry GlobalRegional Account Assistant

Nov. 2011 - Aug. 2013Rio de Janeiro, Brasilo BRITISH AMERICAN TOBACCO - BRANDS Coordinated the regional branding of global brands (Pall Mall, Kool, and Vogue) in Latin American markets, ensuring brand alignment. Participated in and coordinated brand migration projects in Argentina, Venezuela, and Colombia (an extremely restricted market).

Granado Pharmácias | Perfumaria PheboMarketing Analyst

Jan. 2011 - Nov. 2011Région de Rio de Janeiro, BrésilLed the creation and development of activities and marketing events for Granado and Phebo brands, collaborating with other companies to strategically reposition the brands in the Brazilian market. Orchestrated events, including planning, stand coordination, assembly, team training, and sales. • Events: Planning and stand coordination assembly; Training teams and sales • Internal Marketing and communication; • Press office management, monthly press releases writing, and newsletters.

Granado Pharmácias | Perfumaria PheboBrand Marketing Assistant

Aug. 2010 - Jan. 2011Managed internal marketing and communication initiatives. Oversaw press office management, including monthly press releases writing and newsletters.