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Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Network Power<100 people
Roles
🔥100%
Startup Founder
💸100%
Marketing
✨100%
Business Owner
Geos
🇧🇪100%
Belgium
Work Background
The Oaks Apparel CompanyMarketing Director
Mar. 2023-Develop and execute full-funnel digital marketing strategies to drive e-commerce growth and brand visibility.
-Manage and optimize the Shopify storefront, improving user experience and conversion rates.
-Lead multi-channel marketing efforts across Meta Ads, Klaviyo (email/SMS), Google Analytics, and social media to enhance customer acquisition and retention.
-Grow and engage social media audiences through organic and paid strategies, strengthening brand presence and community engagement.
-Oversee content creation and brand storytelling, ensuring consistency across digital platforms and leveraging Canva for design needs.
-Implement customer retention strategies through targeted email and SMS marketing, enhancing loyalty and repeat purchases.
-Analyze and report on marketing performance, using data-driven insights to optimize campaigns and improve ROI.
-Collaborate cross-functionally to align marketing initiatives with product launches, promotions, and overall business objectives. 🔥 Passionate about digital strategy, e-commerce optimization, and creating impactful brand experiences! 🚀
Dressed Up DothanOwner
Mar. 2022 - Jan. 2024-Oversee all aspects of the boutique operations from planning to purchasing and supervise inventory control of all merchandise.
-Drive sales through collaboration projects with influencers in a variety of industries
-Research new and upcoming trends to maintain customer satisfaction and retention.
-Develop and execute marketing strategies to increase sales and customer acquisition across multiple platforms including Shopify, Instagram, Facebook, TikTok, and email and text marketing platforms. -Design collections tailored to target customer base and create corresponding marketing materials to promote new products, sale items, and best sellers.
The Grand on FosterEvent Coordinator
Nov. 2016 - Mar. 2022Dothan, Alabama Area-Conducted cold calls and tours for potential clients guiding each group on how the s pace could be customized to their needs. -Coordinated hundreds of types of events, including but not limited to: weddings, campaign fundraisers, collegiate recruitment events, nonprofit fundraisers, commercial and lifestyle photoshoots, fashion shows, sorority formals, and local high school proms. -Worked closely with vendors and supervised during the event to ensure success and troubleshoot any issues quickly. -Prepared contracts tailored to clients’ individual needs and budget, including cash handling and payment deadlines. -Managed and promoted across all social media platforms including Instagram, Facebook, and event related platforms.
-Co-lead a total redesign of our website to modernize the aesthetic, as well as showcase client testimonials, and increase bookings through more efficient communication opportunities.
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