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Work Background
Client Director
The Rubicon AgencyClient Director
Jul. 2016Responsible for strategy, project management, budget management and campaign reporting across a range of diverse global technology clients and briefs. Content advocate and social ambassador for The Rubicon Agency as part of brand awareness and New Business development initiatives.
Head of Strategy & Marketing
Itineris LimitedHead of Strategy & Marketing
May. 2014 - Jul. 2016-Marketing lead in developing digital strategy across a range of B2B and B2C clients. -Provider of advice and consultancy in leveraging multi-channel campaigns in order to maximise ROI and ROO -Accountable for facilitating campaign implementation, evaluation, refinement and measurement. -Provider strategic direction on marketing positioning, messaging, propositions & brand perception. -Act as conduit between internal departments and client to ensure consistent delivery of projects. -Advocate in introducing in content marketing strategy and deployment to client base as both a lead generation and SEO tool. -Marketing lead with 2 direct reports
Associate Director
Wilson MillerAssociate Director
Jan. 2009 - May. 2014-Managing a selection of existing company accounts (see below), overseeing all aspects of agency delivery -Working closely with clients to establish the scope of work, agency brief and budget allocations -Provision of project leadership on agency creative planning and development of programme/campaign strategy -Play an active role in media, channel and marketing mix selection -Dextrous in all areas of integrated marketing services – direct marketing, advertising, online, events, video and publishing -Planning, researching and writing programme/campaign planning presentations and strategy documents -Consultative approach when assessing and recommending thought leadership content used in lead generation and nurturing activity (facilitated through Marketing Automation platforms) -Ability to present to all levels of client marketing team -The ability think and act commercially in all client and prospect liaison -Clients include Cisco, AT&T, Hewlett Packard, McAfee & Genesys
Account Manager
White Space DesignAccount Manager
Jan. 2007 - Jan. 2009
Account Manager
Toolbox MarketingAccount Manager
Nov. 2005 - Feb. 2007Bury St Edmunds
New Business Manager
Elsey Adcock AssociatesNew Business Manager
Sep. 2004 - Nov. 2005Ipswich
Event Manager
Corporate Leisure InternationalEvent Manager
Jun. 2002 - Aug. 2004Reading
Production Assistant
Direct WinesProduction Assistant
Jan. 1999 - Dec. 2001

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