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Network Power<100 people
Roles
💸100%
Marketing
Geos
🇺🇸100%
United States
Work Background
StaylistChief Growth Officer
Oct. 2023Greater Asheville · RemoteSales Growth and Expansion
• Guided a $20M-$50M quarterly sales pipeline, securing key contracts across North America.
• Achieved 141% account growth, doubling annual revenue in 2023.
• Launched Staylist Pro (v3), doubling sales within Q2-Q3 2023.
• Established sales, R&D, and executive sales divisions.
Conversion and Market Impact
• Attained an 89.6% conversion rate through strategic initiatives and product launches.
• Increased team productivity by 80% within 90 days, managing a team of six.
Product Development and Management
• Facilitated GTM strategy, new products, RFID wristbands and Stripe processing, enhancing POS.
• Implemented "Product Bootcamp" to improve internal product knowledge and sales skills.
Strategic Partnerships and Automation
• Developed partnerships, integrating OTA APIs and automating systems to improve UX.
• Influenced and optimized operations using sales automation, AI, CRM, and pipelines.
Leadership and Organizational Development
• Served as interim COO, revitalizing company culture and processes for growth.
• Established comprehensive HR hiring guides and benefits programs.
• Led teams in digital marketing and project management, enhancing productivity and market impact.
Industry Engagement
• Regular guest speaker on the “Modern Campground” podcast, providing industry insights.
• Conducted speaking engagements and participated in trade shows.
• Engaged in 13 industry trade shows, boosting PR by 130% and increasing revenue in North America.
Skills
• Sales Processes
• Enterprise Sales
• Sales Pipeline Management
• Channel Partnerships
• Sales Strategy
• C-Suite Engagement
• Strategic Sales Management
• SaaS
• Data-Driven Decisions
• AI Integration
• Automation
• Digital Marketing
• Strategic Partnerships
• Customer Retention
• Revenue Growth
• Prospecting
• Consultative Selling
• GTM Strategy
• Complex Agreements
• Stakeholder Relationships
• Sales Operations
• Product Management
• Retention Marketing
• Budgeting
• Negotiation
StaylistVice President of Marketing And Business Development
Nov. 2022 - Nov. 2023Greater Asheville · Remote• Led strategies to position a $30M business by shaping and capitalizing on emerging customers and
market trends implementing
• Identified, and solved complex problems impacting sales management and the direction of the business
• Strategically increased brand awareness and exposure through targeted campaigns and effective brand
positioning
• Spearheaded the launch, debut, and branding of a multi-million dollar Online Travel Agency for the
campground industry
Benchmarks & KPI Achievements
• Account Manager of 280+ new clients, including 3+ key accounts.
• Designated a new sales automation process resulting in 82.6% of the total customer base
• Maintained 100% of the retainer client base over my entire tenure.
• Directed and executed events and marketing programs, producing 327x the goal of qualified leads.
AmazonBusiness Development Tech II, Amazon Transportation Services (ATS) Broker
Jul. 2022 - Nov. 2022Nashville Metropolitan Area · HybridAmazon Transportation Services, (ATS) Amazon Freight, SMB Org.
• Directed a $5-$10M quarterly sales pipeline and closed pivotal contracts with Coca-Cola Corporation.
• Supervised over 200 accounts, managed a 1,000+ lead monthly sales pipeline, and maintained a 90%
client retention rate through targeted engagement tactics.
• Presented comprehensive R&D findings and Weekly Business Reviews for Amazon (ATS), driving
strategic decisions that enhanced operational efficiency by 20% and reduced delivery times by 15%.
• Propelled a 90% increase in Salesforce inputs in 90 days as Interim Data Integrity Manager, guiding four
BDRs and liaising with Sales Ops for the Amazon ATS project.
AmazonSales Representative ll, Amazon Transportation Services, Mid-Market Sales
Jan. 2021 - Jul. 2022Nashville Metropolitan Area · Remote• Built strong working relationships with vendors, suppliers, businesses, and internal peers.
• Led data integrity team, ensuring accurate and reliable data.
• Conducted weekly written and strategic intelligence reviews.
LyftTerritory Sales Manager API Automotive Partnerships, SMB
Sep. 2019 - Jan. 2021Nashville, Tennessee · RemoteLyft Business Solutions, API & SaaS Automotive Partnerships, SMB Org.
• Led $3-5M pipeline and managed over 280 active accounts across North America.
• Built and managed a regional sales pipeline, connecting Lyft Business Solutions to dealerships.
• Acted as a regional expert for Lyft Business API Partners, discovering dealership problems and
providing solutions.
• Established Lyft Business offerings in dealership service centers, capturing market share, and retaining.
• Implemented sales techniques, driving product sales to $525K+ by EOQ2, achieving 40% growth.
• Maintained a 92% churn rate pre/post-COVID-19 and achieved a 100% satisfaction rate in NPS surveys.
GoogleSenior Account Strategist, Mid-Market Sales
Mar. 2018 - Aug. 2018Greater New York City Area · On-siteManaged 20+ NAL "Named Account List" on Mid-Market Sales Consumer Goods, Auto,
Fashion, and Media Relations division:
• Presented high-level solutions to directors, owners, and C-level executives
• Defined business goals, principal strategies, and metrics for Fortune 500 companies
• Optimized and expanded advertising investment on mid-market sized brands
VIEO Design, LLCDirector of Business Development
Dec. 2015 - Mar. 2018Knoxville, Tennessee Area• Directed all sales efforts and defined revenue-driven goals
• Negotiated prices, terms of service, and other agreement details
• Increased profits by sales forecasting, market trend evaluation, and segmenting strategy.
• Guided competitive analysis, comparing product pricing and performance
Gannett | USA TODAY NETWORKDigital Campaign Specialist, Retail, Automotive, Consumer Goods Pod
Dec. 2014 - Dec. 2015Knoxville, Tennessee Area · On-site• Directed paid ad spend, SEO, conversion optimization, retargeting, content, and social media strategy.
• Generated ROI reports for mid-market sales clients, enhancing consultative up-sale pitches.
• Mentored team members in Google Display Network, Adwords, and programmatic advertising.
• Developed and assessed sales decks, pitches, and datasets to achieve sales goals.
• Conducted client needs analysis and prospective client SWOT analysis.
• Managed 60+ automotive and retail accounts, increasing a client account from $12,000 to $40,000 in
monthly ad spend and securing 110% of sales goals.
Internet Marketing Expert Group, Inc.Vice President of Business Development
Sep. 2013 - Oct. 2014Knoxville, Tennessee Area · On-site• Executed sales and marketing programs, driving increased company exposure and expansion.
• Oversaw customer traffic and sales processes to optimize performance.
• Developed and implemented business solutions to enhance market presence.
• Partnered with CFO to create and revise the annual budget for new product development.
• Generated over $3M in annual revenue.
• Supervised five employees, including three content writers, one part-time designer, and BDRs.
Internet Marketing Expert Group, Inc.Business Development Account Executive
Feb. 2013 - Sep. 2013Knoxville, Tennessee AreaPromoted to Vice President of Business Development.
Internet Marketing Expert Group, Inc.Marketing And Public Relations Manager
Sep. 2012 - Feb. 2013Sevierville, Tennessee
Comedy BarnCorporate Sales Marketing Manager
Jan. 2009 - Jan. 2011Pigeon Forge, Tennessee · On-sitePromoted to Corporate Group Sales and Marketing team in 2009.
Comedy BarnTicket Sales Representative
Jan. 2004 - Jan. 2009Pigeon Forge TN Promoted to Corporate Group Sales and Marketing Division.
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