Prime Video & Amazon StudiosSnr Creative Director EMEA
Sep. 2023 - May. 2024HybridAs the sr Creative Director for brand campaigns across Europe, Middle East, and Africa (EMEA), my primary responsibility is to cultivate and enhance the brand identity of Prime Video in the region. I am entrusted with the task of developing, presenting, and implementing innovative strategies, efficient processes, and campaign-specific creative blueprints. By blending global Prime Video best practices with local nuances, my aim is to foster a deep sense of brand affection among audiences for both Prime Video and our most strategically important Original content. In my role, I meticulously evaluate the creative strategy, research findings, and execution of campaign initiatives carried out by external agency vendors at both local and global levels. By upholding the utmost quality standards, I ensure that our market presence expands and flourishes. My dedication lies in crafting impactful and memorable brand experiences that resonate with the diverse EMEA audience, ultimately driving brand love and loyalty.