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Work Background
SEVA ExperienceMarketing & Public Relations Manager
Mar. 2024 - Nov. 2024Dubai, United Arab Emirates* Developed and executed the marketing strategy to strengthen brand awareness and customer engagement across multiple platforms.
* Conducted market research on customer preferences, trends, and competitor analysis, leveraging insights to drive impactful marketing strategies.
* Collaborated across teams to design and deliver campaigns, promotions, and events aligned with company values and objectives.
* Managed and optimized digital marketing channels (website, social media, email marketing), increasing online visibility and traffic.
* Partnered with content management to create engaging, high-quality content, enhancing audience interaction and thought leadership.
* Analyzed marketing performance metrics, providing reports to assess campaign effectiveness and guide future strategies.
* Built and expanded relationships with customers, influencers, community partners, and media, expanding brand reach and identified collaborations, sponsorships, and partnerships to strengthen brand positioning and attract new customers.
* Supervised integration between marketing, lead management, and customer experience teams, boosting lead conversion and improving customer experience across online and offline channels.
* Carefully managed the marketing budget to ensure cost efficiency and maximize the ROI.
AppleApple inc. Retail Operations
Mar. 2022 - Feb. 2024Dubai, United Arab EmiratesAs a key team player in Apple Retail Operations, I assumed responsibility of logistic processes such as monitoring the systemic organising of thousands of products daily, making sure they are handled in compliance with Apple inventory processes. Continuously communicating with the team & the supply chain on the status of all processes to avoid delays. Identifying mistakes & patterns, creating reports, and suggesting solutions. Promoting understanding & awareness of inventory accuracy amongst the store team. Aside of this, coordinating the essential Safety, Preservation & Maintenance work to be conducted by third party vendors. Keeping up to date with logistics & inventory process evolutions. Answering inventory reporting queries, following health & safety regulations, and creating reports to support the senior leadership with business priorities.
AppleApple inc. Technical Specialist
Apr. 2018 - Mar. 2022Dubai, United Arab EmiratesAs a Technical Service Specialist, I ensured that customers get quick, efficient support -developing strong, positive relationships with the company. Taking care of technical issues that couldn't be solved by the Apple Support customer service, using my knowledge of iOS technology to troubleshoot and provide the necessary software or hardware solutions. I provided training and support for new joiners in the technical team. I collaborated actively with other departments to promote a whole team mindset, taking initiatives to improve overall efficiency. I supported team members and customers with knowledge on the latest Apple innovations to use the full potential of their technology, promoting ease of use for everyone. With my commitment to provide the very best solutions possible, continuously learning on the go and taking initiatives, I made essential contributions to ensure the company develops and maintains strong relationships both with its internal and external customers.
AppleApple inc. Product Specialist
Mar. 2017 - Mar. 2018Dubai, United Arab EmiratesAs a Product Specialist, I have been especially trained at uncovering corporate customers’ needs, and following through with tailor-made solutions. I have been advising clients on the latest Apple technology, selling products and services, and setting up new devices smoothly. I also assisted with other duties such as visual merchandising or stock operations. Always curious and staying on top of news about products and initiatives, I have been recognised for my dedication in supporting my team members as well as performing in sales and building corporate customers relationships.
Protection UNITOperations Administration Coordinator
Jan. 2015 - Jan. 2016BelgiumMission: Optimization of the company's Procedures & Processes - within the Operations, but reporting directly to CEO. Therefore : -Created new company policies and procedures in compliance with latest legal regulations
-Created evaluation systems to measure the results of these new implementations on employees
-Developed highly detailed monthly operational data reports
-Managed new contracts implementations
-Communicated with clients & partners for all urgent operational issues -Managed the Operation’s administrative matters -Acted as "backup" replacement for the Operational Manager whenever needed
-Conducted Hiring Interviews to find the most successful new team members
PopayHRMS Consultant
Jan. 2014 - Jan. 2015Leuven, Flemish Region, BelgiumSpecific Mission: Collaborative work in the Development, Testing & Implementation of an innovative HRIS Saas solution intended for large-sized organisations (5.000 to >200.000 employees): mainly monitoring & reporting on every step of the IT project development, conducting UAT testings, finding opportunities and proposing SMART solutions, writing an operating manual (and adapting it to follow product evolution), using Agile methods to ensure the day-to-day coordination between the Management, the local IT team and the outsourced IT developers abroad.
Toyoda GoseiISO-9001 Implementation Specialist
Jan. 2014 - Jan. 2014Brussels Region, BelgiumOrganising & editing all mandatory documentation required to qualify for ISO-9001 Certification, and assisting the senior leadership team along the certification process.
Ulm Baisy-ThyCertified Flight Instructor
Jan. 2012 - Jan. 2016BelgiumTeaching student pilots how to fly single-engine light aircrafts (Flight training + Ground training). Using aviation maps, weather and flight data to prepare Flight Plans and W&B calculations for all flights. Checking experienced pilots (flight tests) for an up-to-date level assessment. Controlling all the legal requirements, completing paperwork, & explaining national/international aviation procedures to new students.
Worldline GlobalCrisis Center Coordinator
Jan. 2012 - Jan. 2014Brussels, Brussels Region, BelgiumSolving electronic payment systems problems, credit card fraud / bank account fraud issues, credit card replacements, communicating daily with banks, police and other entities, especially VISA & MASTERCARD. Continuous training to new electronic payment systems and new softwares. Working within a strong goal oriented team, aiming to constantly improve quality & time performance factors. Coaching & supporting new team members who recently joined the team.
Brussels Motor ShowSales Consultant for Mercedes
Jan. 2010 - Jan. 2011Brussels, Brussels Region, Belgium1.-Attended a few weeks of intense technical training & marketing training. 2.-Effectively promoted and sold luxury cars for the Brussels Motor Show.
Brussels Motor ShowAdministrative Coordinator
Jan. 2010 - Jan. 2011Managing the back office (incoming paperwork, urgent communications, statistics to build in real time, frequent reports to management) of the Mercedes car department at the Brussels Motor Show.
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