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Work Background
Joorney Business PlansHead of Product
Oct. 2023Canada- Led the product team in the development of an internal financial projections calculator that optimized Business Plan writing financial projection preparation
- Led IT Procurement and Product Procurement procedures for Sales, Admin, Operations, and Executive departments that saw 2 days of time saving per month for the Sales Team
-Grew a team of 1 to a team of 9 on the Product Team, managing product development and data management departments
-Led a team of 4 software engineers in digital and AI product development
Joorney Business PlansProduct Manager
Aug. 2022 - Oct. 2023
DeckLinksDirector Of Partnerships
Sep. 2021 - Jun. 2022Toronto, Ontario, Canada- Wore many hats as the Director of Partnerships, from first product iteration to MVP to GTM.
- Oversaw GTM Launch of DeckLinks that led to a Product Hunt #2 product
briefbidDirector Of Partnerships
Apr. 2021 - Jun. 2022Toronto, Ontario, Canada
DentsuAccount Supervisor
Nov. 2020 - Apr. 2021Calgary, Alberta, CanadaAccounts Managed: GMC-Chevrolet-Buick for Western Canada On the 1TeamGM team managing the General Motors of Canada portfolio of brands: Chevrolet, GMC and Buick. Brought their digital marketing and integrated advertising vision to market for Western Canada.
Expand MobileDirector Of Operations
Jan. 2019 - Feb. 2020Berlin Area, GermanyCompanies Overseeing: Expand Mobile UG, Rock Engine UG
- Led Operations on team-level initiatives, employee onboarding, process improvement, IT management, and facilities management.
- Collaborated with Team Leads and C-Suite to identify, prioritize, and lead new projects that address operational needs, gaps, and opportunities for the company.
- Implemented a framework and process for tracking progress and status of Parent and Subsidiary Operations initiatives
- Partnered with Business Development and Account Management teams to manage new client onboarding including FP&A, legal, and compliance to expedite engagement and project kickoff.
- Managed external vendor contracts and supplier relationships
- Managed P&L, Operational Budgets, Payroll, and EBITDA
Expand MobileProduct Development Manager
Nov. 2018 - Feb. 2020Berlin Area, GermanyPre-Launch Product Lead for Fitnete, a personal fitness training app
Carat CanadaAccount Executive
Apr. 2018 - Sep. 2018Toronto, Canada AreaAccounts Managed: GM-Cadillac On the 1TeamGM team managing the General Motors of Canada premium automotive account for Cadillac. Brought their digital marketing and integrated advertising vision to market for all of Canada.
CundariAccount Manager
Jan. 2017 - Apr. 2018Toronto, Canada AreaAccounts Managed: BMW Relationship Marketing, BMW Events, Takis Experiential Marketing, Santa Margherita wines, [yellow tail] wines, Fields.ca
- Acted as a primary day-to-day client contact across several large-scale projects
- Managed the client relationships daily
- Led teams through strategic development, creative ideation, production, and execution of digital marketing, integrated advertising, and experiential marketing campaigns
- Led and oversaw all account operations
- Identified client issues and work with our agency partners to provide solutions
- Collaborated with agency partners
- Created applicable development plans for direct reports
Community AgencyExperiential Marketing Producer
Jun. 2014 - Jun. 2015Toronto, Canada AreaAccounts: Bacardi, Grey Goose, Bombay Sapphire, Drambuie, Caesarstone
- Oversaw local event and brand activation performance
- Performed Ongoing recruitment and hiring of brand ambassadors and event specialists for sampling events
- Motivated and managed teams of brand ambassadors and event specialists on a daily basis
- Ensured staff were trained and prepared to implement events
- Managed cross agency and in-market communications
- Followed standard operating procedures, policies, and protocols for issue resolution - Communicated success, insights, and opportunities to clients
- Reported and recapped data and insights for real-time measurement & evaluation - Managed local warehousing with POS and special event assets
- Approved and submitted staffing payroll and expenses
Serve as local contact for clients and key local partners
Parametric & CoPrincipal - Producer / Client Service
Sep. 2013 - Jan. 2017Montreal, Canada Area
Devlin MarlowFounder - Head of Client Service
Aug. 2011 - Aug. 2013MontrealAccounts: Air Miles Canada, Lacoste Live, TOHU, CdS Montreal
- Founder
- Lead a line production team for digital and film productions
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