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Network Power<100 people
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💸100%
Marketing
🎥100%
Entertainment
🧮100%
Education
Geos
🇨🇦100%
Canada
Work Background
Owner
Layne J. CreativeOwner
Sep. 2024 - Nov. 2024Edmonton, Alberta, Canada
Communications & Musical Arts Manager
St. Albert Alliance ChurchCommunications & Musical Arts Manager
Jul. 2015 - Aug. 2024St Albert, Alberta, Canada• Managed a team of 3 direct reporting staff and 35 + volunteers. • Provide accountability, oversight and creative direction for the development and implementation of the annual strategic plans and budgets for the production department, music, and communications. • Develop story ideas and content, including video production, for digital use and in-person services and events. • Digital content creation, and social media planning. • web, mobile APP, and graphic design. • Training of musical leaders and musicians through week-to-week coaching and annual department retreats. • Weekly & special seasonal event planning and implementation. Website and mobile APP design, graphic design, marketing, advertising, video production and storytelling.
Network Marketing & Promotions Manager
Touch Canada BroadcastingNetwork Marketing & Promotions Manager
May. 2011 - Jul. 2015Edmonton, Alberta, Canada• Managed a team of 5 direct reporting staff and 30+ part time staff. • Responsible for the creation and implementation of all station marketing budgets. • Marketing, graphic design, social media, Website, and mobile APP for 7 radio stations. • Network promotional initiatives. • Major partnerships with Breakforth One, YC Alberta and GMA Canada. • Events: Provided leadership for local station teams for all station-run and sponsored events and activities in Edmonton, Calgary, and Red Deer.
Media Relations and Community Engagement Manager
Edmonton Symphony OrchestraMedia Relations and Community Engagement Manager
Dec. 2004 - Jan. 2009Edmonton, Alberta, CanadaIncreased local and national profile of the Edmonton Symphony Orchestra. • Helped develop and assist E-SWAT the ESO’s volunteer outreach group. • Successfully launched local Music Director announcement with international coverage and effectively increased community profile. • Organized successful galas, press conferences, and high-end donor events. • Oversaw coverage of the ESO’s participation in Alberta at the Smithsonian in Washington DC (2006) and Porgy & Bess in Lyon France (2008). • Art Director and Designer for the 2009 ESO Season Brochure.
National Publicity Coordinator/Publicist
Universal Music CanadaNational Publicity Coordinator/Publicist
Jan. 2001 - Jan. 2003Toronto, Ontario, Canada
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