Katherine Lopez Hernandez - Content Writer and Editor, Freelance

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Network Power<100 people

Roles

💸100%

Marketing

🔥50%

Startup Founder

✨50%

Business Owner

Geos

🇦🇪50%

United Arab Emirates

🇵🇭50%

Philippines

Work Background

Green Park ContentManaging Editor

Jan. 2019 - Mar. 2024Manila, PhilippinesI wrote and edited content for All Things Hair Philippines (https://www.allthingshair.com/en-ph). I created the website's content calendar and published articles that were relevant to our target audience. I also created moodboards, SERP analysis, and monthly performance reports assessing website traffic and other data. I also worked closely with our local client (Unilever Philippines), as well as other marketing and media agencies, and helped maintain a good relationship with them.

Green Park ContentBeauty Editor/Writer

Jul. 2018 - Dec. 2018Manila, PhilippinesAs beauty editor, I wrote articles about hairstyles, hair trends, hair care tips, and tutorials for All Things Hair Philippines (https://www.allthingshair.com/en-ph). I worked closely with ATH PH's chief content officer to come up with relevant content and had regular meetings with out local client (Unilever Philippines). I also helped brainstorm ideas for tutorials and flat lays and helped create moodboards.