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Work Background
HumaniAssociate
Nov. 2022São Paulo, Brazil · HybridAssociate to Humani project, where experiences, consultancy and knowledge journeys are carried out for companies that seek a positive and humanizing transformation of culture and practices. I work as a consultant and program facilitator.
Race ComunicaçãoAccount Manager
Feb. 2020São Paulo Area, BrazilAccount manager for nine national and multinational industries and service providers, leading a team of six professionals, with customers in business sectors such as renewable energies, financial institutions, industry associations, agribusiness and logistics companies, both B2B and B2C. Development, supervision and implementation of integrated communication projects to build corporate reputation, to position products and services and to educate consumers. - Responsible for the development, supervision and implementation of integrated communication projects (digital and offline) to build corporate reputation
- Change processes Facilitator; Culture and communications consultancy - Crisis management - Spokespersons training - Planning of events for the press
- Content production for different channels and audiences - People management and development
Casa Meraki Yoga & Bem-EstarFounder
Sep. 2018 - Jan. 2020São Paulo Area, BrazilCasa Meraki is a space for Yoga and Wellness at Brooklin, whose goal is to promote self-care, self-awareness and self-love.
We offer a wide range of Yoga classes for people with all profiles and physical conditions, and a wide range of holistic therapies such as Ayurveda, Access the Bars, Bach Flower Therapy, Reiki, Aromatherapy, Chromotherapy, Crystal Healing and ThetaHealing. In addition we offer workshops, lectures, meditations and various activities aligned with our purpose.
Michele Colombo Yoga & MeditaçãoFounder
Dec. 2016São Paulo Area, BrazilYoga means "Union". My job is to facilitate your own connection to yourself through this millenary practice. My first Yoga Teacher Training was a 200-hour Yoga Alliance certified training in Greece, with an Indian teacher from Rishikesh following the Sivananda method. Later on I took further YTT's on Yoga Dance, Pre-Natal Yoga, Yoga for Kids and Restorative Yoga. I teach at studios and private classes.
Amor ComunicaçãoFounder
May. 2015 - Dec. 2016São Paulo Area, BrazilA Amor Comunicação & Conteúdo é uma agência de Comunicação que nasceu para dar voz a negócios que tenham o propósito de tornar o mundo um lugar mais bonito, mais saudável, mais aconchegante, ou mais inspirador. Oferecemos uma vasta gama de serviços de comunicação - de assessoria de imprensa a gestão de mídias sociais, passando por eventos, criação de conteúdo online e offline e projetos editoriais. E fazemos tudo isso de um jeito diferente: colocando Amor em tudo o que fazemos. Para saber mais, visite nosso site: www.amorcom.com.br. Amor Comunicação & Conteúdo is a PR agency created to help businesses with the purpose of making the world a more beautiful, inspiring, comfortable, or healthier place to be heard. We offer a wide range of communication services - from media relations to community management, including special events, online and offline content creation and editorial projects. And we do this in a simple yet unique way: we embed Love into everything we do. For more information please check www.amorcom.com.br.
Procter & GambleGroup Manager, Corporate Communications and Sustainability
Sep. 2012 - Apr. 2015Sao PauloGroup Manager, Corporate Communications and Sustainability for P&G Brazil, responsible for developing and managing the company's reputation through Media Relations, Crisis Management, Social Engagement, Corporate Social Responsibility Programs, Employee Communications, Events, Executive Communications and Special Programs such as the PR strategy behind London 2012 Olympic Games. Support to Corporate Marketing and Government Relations. Trainer on Effective Business Writting. Member of the P&G's Global Company Communications network.
Procter & GambleCorporate Communications & Reputation Manager
Mar. 2009 - Sep. 2012Planning, management and execution of the Corporate Communication strategy aiming to leverage the image of the company based on the following responsibilities: 1) strengthen the relationship between General Manager and press; 2) build company’s reputation to employees, government and opinion leaders – key for business growth through activities that provide more exposure to P&G management, and 3) implement an effective strategy of Sustainability and Social Responsibility in Brazil. Manage NGO’s relations. Facilitate corporate trainings – Sustainability and P&G Brand Visual Identity. Serve as member of the Corporate Communication Global Net.
Procter & GambleCorporate Communications & Reputation Supervisor
Oct. 2005 - Mar. 2009Planning and execution of corporate communication strategy. Supervise relationship with press, check external presentations, provide support and training to spokesperson and serve as advisor to the Recruiting Team. Prepare corporate press releases. Plan and manage brand PR projects for Feminine Care (Always and Tampax) and Hair Color (Koleston and Wellaton) categories. Serve as single point of contact for Beauty Press.
Attachée de PresseAccount Executive
Nov. 2004 - Oct. 2005
MAPBAssociate
Jan. 2003 - Dec. 2004
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