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Work Background
Strategy and Operations Consultant
Shift ParadigmStrategy and Operations Consultant
Mar. 2022 - Aug. 2023United States · RemoteI facilitated strategy and operational initiatives that resulted in a significant boost to efficiency. By guiding clients through comprehensive revenue generation process mapping, I identified key areas for improvement, driving efficiency enhancements. This was reinforced by the creation of detailed design documentation that integrated future-state recommendations, ensuring successful implementation. I actively participated in discovery sessions, project development, and project delivery, cultivating collaborative and trusting relationships with clients. My understanding of the value of cohesive sales and marketing efforts led me to devise change management communication plans that successfully eliminated silos, fostering collaboration and directly propelling revenue growth.
Salesforce Consultant
RaízenSalesforce Consultant
Aug. 2021 - Feb. 2022São Paulo, Brazil · RemoteI actively collaborated with project owners, employing declarative programming to implement changes on the Salesforce platform leading to efficiency gains. I further translated user stories into concrete new feature developments, resulting in optimized outcomes that directly impacted user experience and operational excellence. In my role, I consistently engaged in technical discussions with both developers and Product Owners, playing a pivotal role in defining viable options before embarking on coding processes. Thriving within an agile team environment, I effectively executed Salesforce platform backlog tasks, ensuring that each task was meticulously addressed to meet business requirements and exceed the expectations of internal clients.
Co-founder
The Girls on the roadCo-founder
Jun. 2015 - Jul. 2021WorldwideI orchestrated end-to-end project management, ensuring seamless project definition, stakeholder alignment, deliverables, budgeting, and logistics. This comprehensive approach led to the successful execution of multifaceted initiatives. Collaborating with consultants and women-led initiatives, I spearheaded diverse projects encompassing market research, corporate strategy, and social responsibility initiatives. I conducted over 300 interviews across 24 countries/business environments, fostering a nuanced understanding of global cultural dynamics. This immersion culminated in the co-leadership of the documentary "On Our Own Terms" and the co-authorship of the published book "On Our Own Terms: Stories of Women Entrepreneurs Around the World". Nurturing a keen business acumen with a focus on entrepreneurial ecosystems, I took this expertise to leading platforms. I presented at events for global organizations, blending a global mindset with an unwavering entrepreneurial spirit.
Strategy Manager
DeloitteStrategy Manager
Aug. 2011 - Sep. 2013São Paulo Area, Brazil · On-siteI formulated and presented business proposals to small and medium enterprises, reshaping the client landscape by increasing their representation to over 1/3 of the annual business turnover. Over the span of my journey, I contributed to more than 10 consulting projects that spanned diverse industries. This included strategic planning, market assessments, and the cultivation of robust client relationships to instill trust and deliver value. I engaged in cross-border initiatives between Deloitte Brazil and Deloitte USA, fostering cooperation and synergies, resulting in collaboration amounting to approximately US$ 50 million. As a mentor, I provided guidance for junior consultants' professional growth and development within the organization, nurturing talent and fostering a culture of excellence.
Senior Consultant
CompetitivenessSenior Consultant
Sep. 2009 - Aug. 2011São Paulo Area, Brazil · On-siteI participated in a transformative cluster-based initiative valued at US $3.5 million. Spanning 15 clusters and involving over 5,000 companies, this endeavor cut across diverse sectors like textiles, apparel, medical equipment, bioethanol, and construction materials. I led a comprehensive market analysis for the apparel sector, yielding reports on competitive landscapes and geographic possibilities. I delivered presentations to audiences of 100+ individuals, including entrepreneurs, business associations, and key stakeholders. These sessions not only elucidated strategic plans but also provided updates on project progress and outcomes. On the technical front, I executed benchmarks that equipped Brazilian entrepreneurs with actionable business strategies, positioning them for exceptional achievement.
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