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Work Background
OPEN YogaCo-Founder, CEO
Jan. 2021 - Sep. 2022BarcelonaOPEN is an app for yoga studios built inside a yoga studio. From OPEN, we help yoga studios grow. With our intuitive and affordable plug and play app, we provide a complete set of tools, for small studios and also for big Yoga chains: - Online ticket sales: we cover both Online ticket sales and cash purchase processing.
- On-line bookings: clients can book & cancel online through the client app.
- Plug-and-play: No onboarding needed, very simple to use
- Easy schedule management: studios can manage their schedule from one place and use it as a web widget on their website and in the OPEN Client app.
- Client App: We have an app for clients to book classes, purchase tickets and passes and view schedule. In summary: ticket types, class types, teachers and locations, payments and more - all in one place. Tightly connected to give yoga studios full control and understanding of their businesses.
Aurora Global GroupCo-Founder, CEO at Aurora Global Group
Jul. 2017Barcelona - San DiegoIn Aurora Global Group we are people; people who are part of a successful and growing consultancy agency specialized in strategy, marketing and digital to support you and your business to unleash your full potential. We are focused on 6 practice areas 1. Business strategy development
2. Marketing plan design and implementation
3. Digital strategy creation
4. Web development, including e-commerce and app development
5. Social Media management
6. Coaching & training We are searching for entrepreneurs and growing companies that want to exceed expectations, that believe in a better world, that want to generate a positive impact. We want to partner with you, because we are as passionate to your business as you are. We are committed to your success, from our offices in Barcelona (Catalunya) and San Diego (USA), working locally for a global impact.
Prestigia OnlineDigital Marketing Advisor
Dec. 2010BarcelonaDesigning Global Digital Marketing Strategies for Brands, meaning: * To develop and implement effective and innovative strategies based on clients' input, monitoring tools and competition analysis.
* To monitor tendencies, using Digital Marketing tools and applications. * To educate companies in the use of techniques, strategies and tendencies in all Digital Marketing initiatives related to the company.
* To measure the overall impact from the Digital Marketing actions that have been taken. * To look for and create new business opportunities, tools and innovation in the Digital Marketing environments.
Blue Jay TechnologyFounder, Digital Marketing Consultant
Sep. 2009 - Jun. 2017BarcelonaBlue Jay Technology is a consultancy company dedicated to the design and management of Digital Marketing strategies: we are dedicated to promoting and enhancing the presence of companies in 2.0 environments (social networks, blogs, forums, corporate websites, SEO/SEM). We take care of the whole online process, from optimized web design, to creation and management of Online Advertising campaigns. We're specialized in developing Online Community Strategies for companies to engage with their audience.
TMT FactoryManaging Director, TMT Middle East, FZ-LLC
Sep. 2008 - Jun. 2009Dubai, United Arab Emirates* Leading the whole opening of the subsidiary (establishment process) in Dubai (United Arab Emirates) * Opening new international markets as an expansion strategy of the company in the Middle East. * Finding companies to partner with and negotiating and closing commercial agreements with them. * Selling Digital Signage projects (hardware, software and content for hotel chains, airports, public transportation, corporate buildings...). * Management and coordination of the projects: contract agreements, project design, implementation and follow up.
Deutsche BankMarketing Segment Manager Private & Business Banking
Sep. 2002 - Sep. 2008BarcelonaResponsibility over two strategic groups inside the Marketing Department:
- Personal Banking Group
- Small Business/ Small Caps group Specifically: * To manage a 3 M€ budget to achieve the commercial objectives of the three groups, trough events with prospects/customers, plan and development of ATL and BTL Marketing campaigns to increase sales (cross selling and product up-grade), promote new products/services. Development and implementation of customer acquisition and loyalty campaigns. * Rise up the Deutsche Bank brand awareness: internal events to retain the Sales Force, as well as sales competitions to motivate them. Branding actions to retain customers and gain new ones. * Communications management (press and other media) to promote product/services campaigns. Continuous contact with both media and advertising agencies. * Event management for both customers and prospects (non-customers). * Leading a team of 4 people.
Deutsche BankBusiness Development Project Manager
Sep. 2001 - Aug. 2002BarcelonaDesign, development and implementation of new projects in Deutsche Bank, inside the Marketing Department. Own-implemented Projects: * Coordination of the implementation of the new business model of Deutsche Bank (both Private and Business clients). Definition of the guidelines and coordination of the several involved areas (Product Management, Sales Network, IT…). * “db Intranet” Project. Coordination of the project whose aim was to join in a unique website all the different Bank internal websites (intranets). The project involved the definition of all the contents (current and new) of the new intranet and the work distribution between all the involved areas. * Coordination group member of the Annual Sales Convention: structure, program definition, contents to be set out by the speakers, coordinating Marketing and Communication Departments.
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