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Work Background
Acro Service CorpDirector of Marketing And Public Relations
May. 2023Livonia, Michigan, United States
Solera, Inc.Sr. Global Corporate Communications Manager
Apr. 2022 - May. 2024United StatesDuring my time as the Senior Global Corporate Communications Manager at Solera, I led an international team in the development and execution of impactful communication strategies. With a broad range of responsibilities, including content creation, speech writing, and social media management, I successfully implemented comprehensive plans that increased brand visibility and engaged diverse audiences across multiple platforms. Through my expertise in crafting compelling content and speeches, I contributed significantly to our leadership's ability to convey key messages and drive organizational goals effectively. In addition to content development, I also managed Solera's global social media presence and implemented strategic initiatives that boosted online engagement and expanded our digital footprint. By collaborating with cross-functional teams, I spearheaded projects that streamlined communication processes and improved efficiency. Furthermore, my leadership in sales content development ensured that our materials were aligned with market needs and effectively supported our sales team. Overall, my ability to manage complex projects and lead a diverse team was crucial in driving Solera's global communication success.
Ballistic Media GroupSr. Digital Marketing & Communications Director
Mar. 2016 - Apr. 2022Florida, United StatesAs a communications professional at Ballistic Media Group, I worked closely with a diverse range of clients spanning the health and wellness, e-commerce, and professional services industries. My responsibilities encompassed developing comprehensive media plans and executing outreach and placement strategies on both a national and international level. Through successful management of various ad and design campaigns, I was able to tailor my approach to meet the specific needs of each unique client, resulting in enhanced brand visibility and engagement via strategic media initiatives. Beyond my client-oriented work, I also collaborated with a number of non-profit organizations including Homes for Our Troops, Second Harvest Food Bank, Basket Brigade, and the Epilepsy Foundation of Northern California. In these roles, I provided vital support through communications assistance, event management, fundraising, and graphic design services. My contributions helped these organizations achieve their goals and missions through impactful communications and successful event planning.
Professional Marketing SolutionsVice President Business Strategy
Sep. 1998 - Jan. 2016215 Celebration Pl Celebration, Fl 34747Professional Marketing Solutions is a full service advertising and public relations company specializing in the tourism industry. We offer our clients the knowledge and experience to develop the appropriate marketing, advertising and/or public relations campaign to exceed their expectations.
Marriott Vacation ClubMarketing Manager
Jan. 1991 - Dec. 1997Cultivate effective partnerships with local resorts, theme parks, and attractions to build a diverse product base for owners and visitors, Direct and coordinate marketing activities and polices to promote sales and services.
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